Small district Target the New Hanover Board of Education as a compact district with 2-10 employees, indicating a potential need for scalable, cost-effective education technology and administrative solutions tailored to smaller teams.

K-12 tech Leverage the district’s use of modern tech stacks (Pendo, iCIMS, Nuxt.js) to position integrated software, training, and recruitment solutions that align with their current digital tools and integration capabilities.

Cost conscious Revenue range suggests tight budgets; emphasize affordable, modular deployments, favorable total cost of ownership, and clear ROI in proposals for learning management, student information systems, or maintenance services.

Regional focus Located in North Carolina with peer districts in the area; prospect expansion can be pursued by aligning with nearby districts such as Duplin, Cape Fear, and Pender counties for cross-sell opportunities.

Growth opportunities Explore partnerships in onboarding, recruitment tech (iCIMS compatibility), and analytics to support district growth, student outcomes, and staff efficiency, while offering scalable solutions that can grow with the district.