Family programs The academy targets families with offerings like Fit family and youth/after-school programs, indicating opportunities to upsell family memberships, multi-class packages, and bundled events.

Private and junior growth With options for beginner to advanced junior, youth, and private classes, there is potential to offer private coaching packages, progression tracks, and seasonal intensives to increase per-student revenue.

Events and parties Fencing birthday parties present a repeatable revenue stream and cross-sell opportunities for ongoing classes or camps to attendees and their families.

Digital reach Operating on WordPress and Google Cloud/Workspace suggests potential for targeted digital marketing, lead capture via Gravity Forms, and improved online scheduling to convert inquiries into enrollments.

Revenue and scale Revenue range indicates a small to mid-sized operation with room to scale through partnerships with local schools, corporate wellness programs, or expansion into nearby communities while leveraging affordable tech stack.