Global partnerships NBBJ collaborates with industry leaders like Amazon, BlackRock, Samsung, Tencent and WarnerBros. Discovery, as well as prestigious institutions such as University of Oxford and Massachusetts General Hospital, presenting ongoing opportunities to pitch integrated design solutions for high-profile clients and complex facilities globally.

Healthcare & campuses Recent and ongoing projects with hospitals and education facilities (e.g., Northwest Outpatient Medical Center modernization; University of Washington design-build team) indicate strong demand for health-focused, user-centered design, offering cross-sell potential into hospital campuses, research centers and educational environments.

Innovation awards Multiple recognitions as TIME100 Most Influential Company and Fast Company Most Innovative signal strong market credibility, which can be leveraged to pursue larger, multidisciplinary projects and win-backs from competitive RFPs in architecture, planning and experience design.

Digital tools Adoption of tools like Microsoft Clarity, Power BI, Figma and ArcGIS suggests readiness for data-driven design, analytics-driven space planning, and visualization-led proposals—a basis for offering BIM-integrated, performance-led design services to prospective clients.

Executive transitions Recent leadership changes and high-level hires/movements, such as senior partners moving to other roles, highlight potential for engagement in strategic reorganizations or expansions within client organizations, presenting a chance to position NBBJ as a trusted partner during transformation timelines.