Natural Products Association Email Format

Government Relations ServicesDistrict of Columbia, United States11-50 Employees

The Natural Products Association (NPA) is a nonprofit organization founded in 1936 that operates in the government relations space for the natural products industry. It is based in Washington, DC, and is described as the largest and oldest nonprofit devoted to this sector. The association represents more than 1,900 member entities, spanning retailers, manufacturers, wholesalers, and distributors of natural products, including foods, dietary supplements, and health and beauty aids. Its core mission is to defend consumers’ access to health-maintaining products and to safeguard the rights of retailers and suppliers to sell them.

As an industry advocate, NPA positions itself as a leading voice for natural products and engages in regulatory affairs to support its members. In March 2025, NOW Health Group CEO Jim Emme was appointed as Chairman of the NPA Board of Directors. The organization is anchored in policy-driven activities and ongoing engagement with stakeholders to address industry concerns.

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