CRM and Donor Optimization Leverage NAMI Santa Clara County's existing Salesforce usage to optimize donor management, volunteer coordination, and program case tracking. Offer CRM optimization services, data hygiene, integration with marketing tools, and dashboards that enable targeted fundraising campaigns and better impact reporting.

Fundraising Ecommerce Synergy Capitalizing on the Shopify setup, propose building a seamless donor journey that ties ecommerce for merchandise to the CRM for donor profiles, recurring giving, and event ticketing. Provide storefront optimization, payment security, and automation to nurture donors from purchase to ongoing support.

CSR and Corporate Partnerships Position NAMI as a partner for corporate social responsibility programs in mental health. Develop co-branded campaigns, employee education sessions, sponsorship opportunities, and measurable impact reporting that aligns with sponsor goals and expands funding streams.

Local Partnerships & Grants Target Santa Clara County public agencies, schools, and healthcare providers for joint mental health education and services. Support grant writing, program design, and outcome measurement to secure local funding and expand reach in the community.

Digital Marketing & Education Enhance the digital presence with accessible content, SEO, and educational resources that attract volunteers, donors, and participants. Integrate content with the CRM to capture leads, track engagement, and convert audiences into supporters and program beneficiaries.