Insights

Regional Focus N is a small, regionally focused manufacturers' representative serving the Pacific Northwest (Washington, Oregon, Idaho, Montana) and Alaska. This presents a sales opportunity to target local electrical distributors, regional contractors, and OEMs seeking established regional access and hands-on market knowledge.

Industry Alignment Operating in Appliances, Electrical, and Electronics Manufacturing, N can position itself to upsell complementary lines and spaces within wholesale electrical markets, emphasizing portfolio breadth, factory reps, and localized demand generation.

Digital Maturity Tech stack includes Microsoft 365, Office tools, and web technologies (Lua, Apache, Nginx, OpenResty), suggesting readiness for digital collaboration, CRM integration, and potential to deploy targeted digital outreach and partner portals to distributors and manufacturers.

Strategic Partnerships S&N has a long-standing client-facing model since 1949, indicating strong credibility with wholesale distributors and manufacturers. Leverage this credibility to cross-sell additional product lines, value-added services, and exclusive distribution agreements.

Growth Signals Despite a small internal footprint (2-10 employees) and modest revenue, the established market presence and historical reach into multiple Western states present an opportunity to expand manufacturer partnerships, recruit new agency brands, and scale through targeted regional expansions and joint marketing.

Similar companies to N

N Tech Stack

N uses 7 technology products and services including Network Solutions, Microsoft 365, Office 365, and more. Explore N's tech stack below.

  • Network Solutions
    Domain Name Services
  • Office Suites
  • Lua
    Programming Languages
  • Apache
    Web Servers
  • Nginx
    Web Servers
  • OpenResty
    Web Servers

Media & News

N's Email Address Formats

N uses at least 1 email format:
N Email FormatsExamplePercentage
FirstL@shaffer-nelson.comJohnD@shaffer-nelson.com
100%

Frequently Asked Questions

What is N's phone number?

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You can contact N's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is N's stock symbol?

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N is a publicly traded company; the company's stock symbol is NI.

What is N's official website and social media links?

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N's official website is shaffer-nelson.com and has social profiles on LinkedIn.

How much revenue does N generate?

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As of October 2026, N's annual revenue is estimated to be $1M - $10M.

What is N's NAICS code?

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N's NAICS code is 335 - Electrical Equipment, Appliance, and Component Manufacturing.

How many employees does N have currently?

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As of October 2026, N has approximately 8 employees across 1 continents, including North America. Key team members include Area Sales Manager: M. B. and Outside: K. B. Explore N's employee directory with LeadIQ.

What industry does N belong to?

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N operates in the Appliances, Electrical, and Electronics Manufacturing industry.

What technology does N use?

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N's tech stack includes Network Solutions, Microsoft 365, Office 365, Lua, Apache, Nginx and OpenResty.

What is N's email format?

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N's email format typically follows the pattern of FirstL@shaffer-nelson.com. Find more N email formats with LeadIQ.

When was N founded?

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N was founded in 1949.
N logo

N

Appliances, Electrical, and Electronics ManufacturingOregon, United States2-10 Employees

Shaffer-Nelson operates as a full-service manufacturer's representative in the appliances, electrical, and electronics manufacturing sector, focusing on the Pacific Northwest. Based in Lake Oswego, Oregon, the firm maintains a small team and traces its market presence to 1949, when it began serving the electrical market. It connects manufacturers with wholesale distributors across Washington, Oregon, Idaho, Montana, and Alaska. Its customers are wholesale distributors in the electrical market, and the company acts as a conduit to a portfolio of manufacturers seeking regional representation. By concentrating on the Pacific Northwest, it supports manufacturers in reaching regional buyers through its representation.

Section iconCompany Overview

Phone number
Stock Symbol
NI
NAICS Code
335 - Electrical Equipment, Appliance, and Component Manufacturing
Founded
1949
Employees
2-10

Section iconFunding & Financials

  • $1M - $10M

    N's revenue is estimated to be in the range of $1M - $10M

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