Strategic Partnerships Leverage Visit Myrtle Beach’s active collaboration with media outlets, tourism boards, and institutions (The Local Palate, James Beard Foundation, Culinary Institute, iHeartMedia, Syracuse University) to propose co-branded campaigns, experiential events, and sponsored esports/culinary initiatives that amplify reach to travel and food enthusiasts.

Event Driven Growth Capitalize on a steady stream of hosted and promoted events (Grand Strand Chef’s Table, Boost on the Beach, exclusive media tastings) by offering sponsorship tiers, experiential packages, and digital amplification across the partner network to drive bookings and brand visibility.

Digital Marketing Stack Myrtle Beach Trips uses a diversified ad tech stack (AdRoll, Amazon Ads, Reddit Ads, Microsoft Clarity, Snowplow, Mautic, Piwik PRO Core) creating rich retargeting and analytics opportunities. Propose data-driven media plans, cross-channel retargeting, and CRM-led nurturing to convert awareness into reservations.

Geographic & Demographic Reach Target audiences include national media audiences and regional visitors seeking beach getaways and culinary experiences. Offer partnership programs with travel retailers, hospitality tech integrations, and cross-promotional deals with airlines, car rental firms, and local experiences platforms.

Growth Readiness Revenue is under ten million with visible expansion through partnerships and events. Present scalable sponsorship models, performance-based ROI metrics, and joint marketing bundles to support growth while aligning with the organization’s competitive positioning in the hospitality and experiences space.