FIFA Marketplace Multilocal recently launched a curated FIFA World Cup 2026 marketplace in collaboration with VOW, indicating active programmatic activation opportunities around major global events and sport sponsorships that we can leverage to propose event-driven advertising solutions and sponsor-driven formats.

US Expansion The appointment of a Fractional General Manager to lead US market expansion signals a push into North America, presenting a first-martying entry point for new clients seeking cross-border programmatic capabilities and US market-ready measurement and compliance integrations.

Carbon & Transparency Partnership with Cedara to measure and reduce carbon emissions demonstrates a sustainability and ESG-focused value proposition, allowing sales conversations to emphasize greener, measurable media improvements and data-driven optimization for advertisers seeking responsible procurement.

Global Curation Engine Cureon, Multilocal’s always-on Curation Intelligence Engine, unifies planning, activation, and optimization across the open web, enabling a compelling selling point around transparent workflows, smarter audience discovery, and improved data monetization for advertisers and media owners.

Strategic Partnerships Recent renewals and partnerships, including with Strike for Latin America, highlight a strong channel and regional collaboration strategy that can be leveraged to expand into new markets through co-sell opportunities and localized programmatic capabilities.