Midwest focus Target manufacturers and distributors within the Midwest pool and spa ecosystem, emphasizing Mullarkey Associates’ regional knowledge and established network to accelerate product penetration and dealer performance.

Deep product expertise Leverage their technical knowledge and training programs as a value-add to manufacturers seeking field-ready education for reps, distributors, and installers to drive confidence and faster adoption of new products.

Portfolio leverage Position Mullarkey as the gateway to a broad premier pool and spa product portfolio, appealing to manufacturers looking to expand reach through a trusted, relationship-driven representative network.

Performance relationship Highlight the long-standing track record of results and strong customer service to attract manufacturers and dealers seeking reliable, outcomes-oriented partnerships in a competitive market.

Growth readiness With a revenue profile in the tens of millions and a scalable team, propose joint go-to-market initiatives, regional events, and performance-based training to capitalize on market trends in pool and spa demand.