Insights

Major Giving Potential MSU Greenline raises substantial funds from a large alumni base, with telemarketing securing 1-3 million annually and over 50,000 donors. Target high-value alumni segments and corporate partners for donor stewardship programs and recurring giving.

Alumni Engagement Scale Operates 64 calling stations and engages over 175,000 alumni per year via phone outreach. Opportunities exist to sell donor-management tools, CRM enhancements, or outsourced fundraising services to optimize contact rates, staffing, and conversion.

Tech Stack Synergy Current tools include Microsoft Power Apps, Active Directory, VMware, Prometheus, and Squarespace. Potential upsell opportunities for integrated donor platforms, data analytics, automation workflows, and secure identity management tailored to fundraising workflows.

Growth and Talent Largest student-run program in the Big Ten with substantial student staffing. Could benefit from partnerships in internship programs, training platforms, scheduling automation, and analytics dashboards to improve outreach efficiency and student engagement.

Financial Scale Revenue range is substantial ($500M–$1B) indicating strong budgeting and procurement capabilities. Present enterprise-grade fundraising tech, data security, and compliance solutions suited for large university programs and multi-stakeholder sponsorships.

Similar companies to MSU Greenline

MSU Greenline Tech Stack

MSU Greenline uses 8 technology products and services including Microsoft Power Apps, Calendly, Veeam, and more. Explore MSU Greenline's tech stack below.

Media & News

MSU Greenline's Email Address Formats

MSU Greenline uses at least 4 email formats:
MSU Greenline Email FormatsExamplePercentage
LastF@msu.eduDoeJ@msu.edu
50%
FirstLast@msu.eduJohnDoe@msu.edu
29%
Last@msu.eduDoe@msu.edu
16%
First.Last@msu.eduJohn.Doe@msu.edu
5%

Frequently Asked Questions

What is MSU Greenline's official website and social media links?

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MSU Greenline's official website is msu.edu and has social profiles on LinkedIn.

How much revenue does MSU Greenline generate?

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As of October 2026, MSU Greenline's annual revenue is estimated to be $500M - $1B.

What is MSU Greenline's SIC code and NAICS code?

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MSU Greenline's SIC code is 7389 - Business Services, Not Elsewhere Classified and NAICS code is 561499 - All Other Business Support Services.

How many employees does MSU Greenline have currently?

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As of October 2026, MSU Greenline has approximately 65 employees across 4 continents, including North America, Europe and Asia. Key team members include Leader Caller: R. M., Student Caller: R. K. and Alumni Coordinator: T. K. Explore MSU Greenline's employee directory with LeadIQ.

What industry does MSU Greenline belong to?

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MSU Greenline operates in the Fundraising industry.

What technology does MSU Greenline use?

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MSU Greenline's tech stack includes Microsoft Power Apps, Calendly, Veeam, SOLIDWORKS, Squarespace, Prometheus, Microsoft Active Directory and VMware vCenter.

What is MSU Greenline's email format?

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MSU Greenline's email format typically follows the pattern of LastF@msu.edu. Find more MSU Greenline email formats with LeadIQ.
MSU Greenline logo

MSU Greenline

FundraisingMichigan, United States51-200 Employees

MSU Greenline is a student-run fundraising program affiliated with Michigan State University, based in East Lansing, Michigan. It is described as the largest student-run program in the Big Ten. Each semester, more than 150 students participate in its activities. The operation relies on 64 calling stations that collectively make 10,000 to 15,000 calls per shift, enabling direct contact with a substantial alumni network.

Through these outreach efforts, telemarketing yields between $1 million and $3 million annually and engages over 50,000 donors.

Section iconCompany Overview

Website
msu.edu
SIC Code
7389 - Business Services, Not Elsewhere Classified
NAICS Code
561499 - All Other Business Support Services
Employees
51-200

Section iconFunding & Financials

  • $500M - $1B

    MSU Greenline's revenue is estimated to be in the range of $500M - $1B

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