EV Charging Expansion mPhase has launched an EV charging network and consumer engagement platform (mPower EV+), indicating a strategic focus on electric mobility. Sales opportunities exist in expanding charging hardware/site deployments, partnerships with retailers and property owners, and cross-selling data analytics and engagement services to maximize utilization of charging locations.

Consumer Engagement Focus Positioned as a consumer engagement company using data analytics and AI to boost retailer revenue, mPhase offers a compelling cross-sell for tech, marketing, and retail solutions. Opportunities exist to sell integrated engagement stacks, CRM/marketing automation, and loyalty programs to retailers looking to monetize foot traffic and dwell time near charging sites.

Leadership Resources Recent leadership hires in COO, CTO, CCO and CEO bring operational, technology, and commercial focus, signaling maturity and capability to scale. Sales teams can leverage this leadership narrative to engage enterprise customers with credible execution risk mitigation and a clear roadmap for large-scale deployments.

Tech Stack Alignment With a tech stack including WordPress, React, PHP, and Zoho, there is potential for integrated digital experiences, partner portals, and analytics dashboards. Opportunity to propose tailored integration services, custom dashboards, and data pipelines that align with retailers’ existing IT environments.

Smaller Firm Advantage Company size (11-50 employees) and revenue in the 1M–10M range suggest agility and faster decision cycles for pilots and partnerships. Leverage this as a selling point for quick-start engagements, scalable pilots, and collaborative co-development opportunities with potential customers and channel partners.