Membership Value High-end membership community with 1500+ members and 94 years of history presents recurring revenue potential through events, dining, and wellness programs. Leverage existing member network for cross-selling weddings, banquets, and private events.

Event Expansion Facility is already used for weddings, business events, and non-member rentals up to 200 guests. There is an opportunity to upsell larger corporate retreats, private events, and seasonal festivals to non-members and partner organizations.

Wellness & Leisure Recent introduction of a wellness program alongside tennis, dining, and pool creates cross-sell opportunities for fitness partnerships, private training, and wellness retreats that can be packaged for both members and external clients.

Digital & Marketing Existing tech stack includes Google Ads, conversions tracking, and a progressive web app. Focus on targeted campaigns to attract weddings, corporate events, and non-member visitors; optimize seasonal promotions through ads and retargeting.

Growth Potential Revenue scale and regional peers indicate substantial opportunity for programmatic growth via expanded event services, venue rentals, and premium experiences (live music, cooking classes, wine tastings) to broaden customer segments and drive higher-margin bookings.