Insights

Niche Eco Baby Small, US-made and eco-friendly baby product retailer with a focus on natural and organic items. Potential sales opportunities include partnering with eco-conscious brands, white-label or private-label opportunities, and expanding product sourcing to enhance sustainability claims.

Growing Digital Launched a dedicated e-commerce site and rewards program since 2017, indicating willingness to invest in online sales and customer loyalty.Opportunity to propose digital marketing services, paid search, email marketing, and retention programs to scale online revenue.

Tech Stack Utilizes standard e-commerce and payments integrations (Amazon Pay, Google Pay) and security/SEO tooling (Cloudflare, JSON-LD).Potential upsell of analytics, conversion rate optimization, and enhanced checkout experiences or vendor integrations to optimize online sales.

Small Team, Big Opportunity Employee count is 2-10, suggesting agility but limited internal capacity.Sales outreach can target scalable partnerships, turnkey services, and outsourced logistics or marketing support to accelerate growth without expanding headcount prematurely.

Market Positioning Positioned against larger retailers with a niche emphasis on Made in the USA and eco-friendly baby products.Opportunity to pitch curated supplier agreements, exclusive product lines, or seasonal campaigns that leverage their differentiator against big-box competitors.

Mother and Earth Kids Tech Stack

Mother and Earth Kids uses 8 technology products and services including Facebook Pixel, Cloudflare, Google Cloud DNS, and more. Explore Mother and Earth Kids's tech stack below.

  • Facebook Pixel
    Analytics
  • Cloudflare
    Content Management System
  • Google Cloud DNS
    Domain Name Services
  • Google Fonts API
    Font Scripts
  • JSON-LD
    Javascript Frameworks
  • PayPal
    Payment Processing
  • American Express
    Payment Processing
  • HSTS
    Security

Mother and Earth Kids's Email Address Formats

Mother and Earth Kids uses at least 1 format(s):
Mother and Earth Kids Email FormatsExamplePercentage
First@motherandearth.comJohn@motherandearth.com
100%

Frequently Asked Questions

What is Mother and Earth Kids's phone number?

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You can contact Mother and Earth Kids's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Mother and Earth Kids's official website and social media links?

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Mother and Earth Kids's official website is motherandearth.com and has social profiles on LinkedIn.

How much revenue does Mother and Earth Kids generate?

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As of August 2026, Mother and Earth Kids's annual revenue is estimated to be <$1M.

What is Mother and Earth Kids's SIC code NAICS code?

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Mother and Earth Kids's SIC code is 4899 - Communications Services, Not Elsewhere Classified NAICS code is 44-45 - Retail Trade.

How many employees does Mother and Earth Kids have currently?

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As of August 2026, Mother and Earth Kids has approximately 9 employees across 3 continents, including North AmericaAsiaOceania. Key team members include Art Director: P. M.. Explore Mother and Earth Kids's employee directory with LeadIQ.

What industry does Mother and Earth Kids belong to?

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Mother and Earth Kids operates in the Retail industry.

What technology does Mother and Earth Kids use?

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Mother and Earth Kids's tech stack includes Facebook PixelCloudflareGoogle Cloud DNSGoogle Fonts APIJSON-LDPayPalAmerican ExpressHSTS.

What is Mother and Earth Kids's email format?

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Mother and Earth Kids's email format typically follows the pattern of First@motherandearth.com. Find more Mother and Earth Kids email formats with LeadIQ.

When was Mother and Earth Kids founded?

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Mother and Earth Kids was founded in 2011.
Mother and Earth Kids logo

Mother and Earth Kids

RetailMichigan, United States2-10 Employees

Mother and Earth Kids is a Lansing-based retailer focused on baby and children’s products. Founded by Lynn Ross and Tawny Ross, the shop emphasizes items that are safe for babies and selected to be Made in the USA and eco-friendly, backed by research into their claims.

It targets parents and caregivers seeking reliable, environmentally mindful options and aims to minimize guesswork around green claims. The business operates as a small team, aligning with its boutique positioning within the retail sector and a catalog of eco-friendly, natural, organic, and USA-made products. The company launched its website in 2017, with a rewards program added in 2018.

Section iconCompany Overview

Phone number
SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
44-45 - Retail Trade
Founded
2011
Employees
2-10

Section iconFunding & Financials

  • <$1M

    Mother and Earth Kids's revenue is estimated to be in the range of <$1M

Section iconFunding & Financials

  • <$1M

    Mother and Earth Kids's revenue is estimated to be in the range of <$1M

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