Insights

Targeted health MoreBetter specializes in longitudinal real-world evidence for consumer health products that lie outside traditional claims data, signaling opportunities to sell data-driven study services to niche, regulated natural products, wellness brands, and cash-pay health services.

Evidence readiness The company emphasizes IRB-reviewed protocols, audit trails, and peer-reviewed publication readiness, making it attractive to brands seeking scientifically rigorous real-world data for regulatory submissions, labeling claims, and market access.

Data expansion With a growing data lake from ongoing studies and a compounding dataset approach, there is potential to upsell expanded longitudinal studies, larger participant cohorts, and deeper dose–response analyses for existing clients.

Strategic partnerships Recent press indicates collaboration with Drink Iconic Tonics and Earth Buddy Pet, LLC, suggesting a pattern of licensing partnerships that can be leveraged to introduce MoreBetter’s Pathfinders program to additional consumer wellness brands and pet health products.

Tech and scale In-house platform development (Penzai) and a seasoned engineering team enable scalable study delivery and faster time-to-insight, which can be positioned as a differentiator when competing for larger sponsorships with faster decision cycles and customized study configurations.

Similar companies to MoreBetter, Ltd.

MoreBetter, Ltd. Tech Stack

MoreBetter, Ltd. uses 8 technology products and services including Calendly, Squarespace, Squarespace Commerce, and more. Explore MoreBetter, Ltd.'s tech stack below.

MoreBetter, Ltd.'s Email Address Formats

MoreBetter, Ltd. uses at least 1 email format:
MoreBetter, Ltd. Email FormatsExamplePercentage
First@releafapp.comJohn@releafapp.com
100%

Frequently Asked Questions

What is MoreBetter, Ltd.'s official website and social media links?

Minus sign iconPlus sign icon
MoreBetter, Ltd.'s official website is morebetter.ltd and has social profiles on LinkedIn.

How much revenue does MoreBetter, Ltd. generate?

Minus sign iconPlus sign icon
As of November 2026, MoreBetter, Ltd.'s annual revenue is estimated to be $1M - $10M.

What is MoreBetter, Ltd.'s NAICS code?

Minus sign iconPlus sign icon
MoreBetter, Ltd.'s NAICS code is 5417 - Scientific Research and Development Services.

How many employees does MoreBetter, Ltd. have currently?

Minus sign iconPlus sign icon
As of November 2026, MoreBetter, Ltd. has approximately 6 employees across 2 continents, including North America and Oceania. Key team members include Owner: W. Z. and Director: P. E. Explore MoreBetter, Ltd.'s employee directory with LeadIQ.

What industry does MoreBetter, Ltd. belong to?

Minus sign iconPlus sign icon
MoreBetter, Ltd. operates in the Research Services industry.

What technology does MoreBetter, Ltd. use?

Minus sign iconPlus sign icon
MoreBetter, Ltd.'s tech stack includes Calendly, Squarespace, Squarespace Commerce, Google Workspace, parallax.js, AfterPay, reCAPTCHA and Sitelinks Search Box.

What is MoreBetter, Ltd.'s email format?

Minus sign iconPlus sign icon
MoreBetter, Ltd.'s email format typically follows the pattern of First@releafapp.com. Find more MoreBetter, Ltd. email formats with LeadIQ.

When was MoreBetter, Ltd. founded?

Minus sign iconPlus sign icon
MoreBetter, Ltd. was founded in 2015.
MoreBetter, Ltd. logo

MoreBetter, Ltd.

Research ServicesMaryland, United States2-10 Employees

MoreBetter, Ltd. is a research services company focused on building longitudinal real-world evidence for product categories that are not typically captured by traditional clinical trials or insurance claims data. Its work centers on capturing how regulated natural products, alternative wellness, cash-pay telehealth, and compounding pharmacy are actually used, including product, dose, and individual outcomes, with the aim of producing evidence suitable for peer-reviewed publication and regulatory consideration. The company emphasizes long-term, daily, time-locked data collection that minimizes recall bias and creates a data lake that grows with each study, supporting deeper modeling of formulation, dose, and outcome relationships.
Based in the Hyattsville area of Maryland, MoreBetter operates as a small research and data team that designs studies with IRB-reviewed protocols and full audit trails to support publication and regulatory submission. Its offerings are oriented toward clients seeking robust, real-world evidence for consumer health products that lie outside traditional data sources, and the firm positions itself as a provider of empirical real-world data and analytics through its autonomous platform. In recent developments, MoreBetter announced partnerships with Drinkiconic Tonics and Earth Buddy Pet, LLC to conduct studies branded as Pathfinders and other collaborative research efforts.

Section iconCompany Overview

NAICS Code
5417 - Scientific Research and Development Services
Founded
2015
Employees
2-10

Section iconFunding & Financials

  • $1M - $10M

    MoreBetter, Ltd.'s revenue is estimated to be in the range of $1M - $10M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.