Mobivia
Motor Vehicle ManufacturingHauts-de-France, France201-500 Employees
Mobivia is an independent, family-run group based in northern France, located at 2a Boulevard Van Gogh, Villeneuve-d'ascq, Hauts-de-France 59650. The group operates in the motor vehicle manufacturing sector and has been providing services to drivers across Europe for more than 50 years. It maintains a portfolio of vehicle maintenance, repair and equipment brands (Norauto, Auto5, ATU, Midas) and distributes tyres, technical parts and comfort parts to private customers and professionals through branches and online channels under brands such as Carter-Cash, Bythjul, Skruvat, Däckskiftarna, Synchro Diffusion and Vroomly. It also engages in the circular economy through iWip and Black-Star, and supports innovation in autotech via its Via ID investment fund and startup accelerator. In 2024, Mobivia is planned to operate 1,960 car workshops and centres in 16 European countries, with workforce figures listed as 23,000 employees, though an alternate data point lists 201–500 employees.
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