Strategic partnerships MEF actively engages with major telecom operators and financial institutions (Vodafone, Barclays, The Co-operative Bank, Coventry Building Society, TSB) to develop PoCs and enhance security against fraud. This collaboration signals an opportunity to position complementary security, identity, and fraud prevention solutions to MEF members and its partner network.

SMS security growth MEF has a long-standing focus on anti-smishing and SMS security, including launching the original SMS Sender ID Protection Registry and ongoing PoC work to harden SMS firewalls. This creates demand for trusted messaging verification, sender ID protection services, and related authentication technologies.

Global ecosystem With chapters across Africa, Asia, Europe, the Middle East, Latin America, and North America, MEF represents a broad, cross-sector mobile ecosystem. This presents a channel for regional market entry, localized security/compliance solutions, and multi-market partnerships through a single trade body.

Sustainability and inclusion MEF emphasizes a sustainable, inclusive mobile ecosystem delivering trusted services. Opportunities exist to align with MEF-led initiatives on responsible tech, digital inclusion, and green telecom practices through advisory, certification programs, or joint sustainability campaigns.

Data and tech stack MEF uses Amazon Web Services, iCIMS, OneTrust, Shopify and analytics tools, indicating a mature digital infrastructure and vendor ecosystem. This suggests opportunities to offer security/compliance, data privacy, marketing automation, or cloud-based collaboration tools that integrate with MEF’s tech stack.