Insights

Value scale Minoa specializes in turning value engineering into software that autonomously generates CFO-ready business cases and tracks promised versus realized outcomes across the customer lifecycle, indicating strong potential for upsell with existing clients seeking measurable ROI.

SaaS focus With a client base including Snowflake, Vanta, Pendo, and Personio, plus a pre-seed funding history tied to enterprise SaaS sales improvements, there is a clear opportunity to target mid to large SaaS vendors seeking scalable value management and pricing optimization.

Advisor network Recent additions of high-profile advisors including a former Drift CFO and industry veterans suggest strategic guidance for expanding across B2B software markets and enhancing credibility with finance teams, aiding outreach to ERP/financial stakeholders.

Growth signals Revenue range ($10M-$25M) and early-stage funding (~$2.7M) imply a growth trajectory with capacity to scale customer acquisitions, create reference agreements, and leverage case studies to accelerate sales cycles in enterprise software.

Global funding</ Funding activity from Europe-based investors (468 Capital) indicates potential for international expansion partnerships and cross-border selling opportunities, especially to SaaS vendors aiming to prove value at scale on global deployments.

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Minoa Tech Stack

Minoa uses 8 technology products and services including Hotjar, Linkedin Insight Tag, Pendo, and more. Explore Minoa's tech stack below.

Minoa's Email Address Formats

Minoa uses at least 2 email formats:
Minoa Email FormatsExamplePercentage
First.Last@minoa.ioJohn.Doe@minoa.io
60%
First@minoa.ioJohn@minoa.io
40%

Frequently Asked Questions

What is Minoa's stock symbol?

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Minoa is a publicly traded company; the company's stock symbol is MIN.L.

What is Minoa's official website and social media links?

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Minoa's official website is minoa.io and has social profiles on LinkedIn and Crunchbase.

How much revenue does Minoa generate?

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As of August 2026, Minoa's annual revenue is estimated to be $10M - $25M.

What is Minoa's NAICS code?

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Minoa's NAICS code is 5112 - Software Publishers.

How many employees does Minoa have currently?

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As of August 2026, Minoa has approximately 18 employees across 5 continents, including North America, Asia and Europe. Key team members include Director: M. C., Angel Investor: G. F. and Angel Investor: B. K. Explore Minoa's employee directory with LeadIQ.

What industry does Minoa belong to?

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Minoa operates in the Software Development industry.

What technology does Minoa use?

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Minoa's tech stack includes Hotjar, Linkedin Insight Tag, Pendo, Google Workspace, Claude by Anthropic, Notion, Webflow and Vercel.

What is Minoa's email format?

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Minoa's email format typically follows the pattern of First.Last@minoa.io. Find more Minoa email formats with LeadIQ.

How much funding has Minoa raised to date?

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As of August 2026, Minoa has raised $2.7M in funding. The last funding round occurred on Jun 23, 2023 for $2.7M.

When was Minoa founded?

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Minoa was founded in 2023.
Minoa logo

Minoa

Software DevelopmentCalifornia, United States11-50 Employees

Minoa builds software that codifies ROI frameworks, autonomously generates CFO-ready business cases, and tracks promised versus realized outcomes across the customer lifecycle. This enables value-based selling at scale by turning value engineering into an automated capability across each deal. The company is based in San Francisco, California, and operates within the software development sector. 

Its customers include Snowflake, Vanta, Pendo, and Personio, illustrating a focus on leading B2B software vendors seeking measurable value at scale. In May 2024, Sunil Joseph joined Minoa as an advisor, reflecting ongoing collaboration with industry leaders.

Section iconCompany Overview

Website
minoa.io
Stock Symbol
MIN.L
NAICS Code
5112 - Software Publishers
Founded
2023
Employees
11-50

Section iconFunding & Financials

  • $2.7M

    Minoa has raised a total of $2.7M of funding over 1 rounds. Their latest funding round was raised on Jun 23, 2023 in the amount of $2.7M as a Pre Seed.

  • $10M - $25M

    Minoa's revenue is estimated to be in the range of $10M - $25M

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