Insights

RTLS Expertise Healthcare-focused real-time locating systems and workflow automation position Versus as a specialized partner for improving patient flow, staff efficiency, and asset tracking in hospital environments.

Midmark Synergy Acquisition by Midmark in 2016 creates a broader portfolio including clinical workflow services, diagnostic devices, and design support, enabling cross-sell of RTLS with equipment and design services to health systems.

Growth Opportunity Revenue in the mid-range and employee size indicate a scalable business ripe for expansion into larger hospital networks and multi-site health systems seeking automated patient flow and safety enhancements.

Product Innovation Recent launches such as locator badges for patients and staff highlight ongoing product development that can be bundled with asset tracking, safety protocols, and occupancy analytics for deeper value.

Market Position Competitive landscape includes established RTLS and healthcare tech firms; emphasize Versus’ unique situational awareness and rules-based automation to differentiate in hospital workflow optimization.

Similar companies to Midmark-Versus RTLS

Midmark-Versus RTLS Tech Stack

Midmark-Versus RTLS uses 8 technology products and services including Hotjar, HubSpot Analytics, WordPress, and more. Explore Midmark-Versus RTLS's tech stack below.

Midmark-Versus RTLS's Email Address Formats

Midmark-Versus RTLS uses at least 4 email formats:
Midmark-Versus RTLS Email FormatsExamplePercentage
FirstL@versustech.comJohnD@versustech.com
49%
FLast@versustech.comJDoe@versustech.com
28%
Last@versustech.comDoe@versustech.com
19%
FirstLast@versustech.comJohnDoe@versustech.com
4%

Frequently Asked Questions

What is Midmark-Versus RTLS's phone number?

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You can contact Midmark-Versus RTLS's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Midmark-Versus RTLS's official website and social media links?

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Midmark-Versus RTLS's official website is versustech.com and has social profiles on LinkedIn.

How much revenue does Midmark-Versus RTLS generate?

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As of July 2026, Midmark-Versus RTLS's annual revenue is estimated to be $25M - $50M.

What is Midmark-Versus RTLS's NAICS code?

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Midmark-Versus RTLS's NAICS code is 62 - Health Care and Social Assistance.

How many employees does Midmark-Versus RTLS have currently?

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As of July 2026, Midmark-Versus RTLS has approximately 86 employees across 3 continents, including North America, Asia and Europe. Key team members include Project Manager: G. C., Marketing Manager Rtls: J. E. and Consultant Sales And Marketing: C. B. Explore Midmark-Versus RTLS's employee directory with LeadIQ.

What industry does Midmark-Versus RTLS belong to?

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Midmark-Versus RTLS operates in the Hospital & Health Care industry.

What technology does Midmark-Versus RTLS use?

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Midmark-Versus RTLS's tech stack includes Hotjar, HubSpot Analytics, WordPress, Microsoft SQL Server, Oracle Eloqua, Microsoft Azure, Piwik and Facebook.

What is Midmark-Versus RTLS's email format?

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Midmark-Versus RTLS's email format typically follows the pattern of FirstL@versustech.com. Find more Midmark-Versus RTLS email formats with LeadIQ.
Midmark-Versus RTLS logo

Midmark-Versus RTLS

Hospital & Health CareMichigan, United States51-200 Employees

Midmark-Versus RTLS delivers location-tracking technology for hospitals to monitor patients, staff, and equipment in real time. The system also powers automation of many clinical tasks through a workflow-driven platform, with the aim of smoothing operations and enhancing the patient experience. The business traces its origins to Versus Technology, founded in 1988, which focused on situational awareness and automated patient flow in clinical settings. In 2016, Midmark Corporation acquired Versus, creating a combined offering that integrates location-based automation with broader clinical workflow solutions for health systems. The company is based in Traverse City, Michigan.

Its customers are healthcare facilities seeking to improve safety and efficiency by knowing where people and assets are and by automating routine clinical processes. It positions itself in the hospital technology space as a provider of real-time location and automated workflow capabilities to support care delivery. A product development milestone noted in the period was the 2018 introduction of a locator badge for patients and staff. These capabilities are intended to help health systems manage asset utilization, visibility of workflows, and patient flow without compromising safety.

Section iconCompany Overview

Phone number
NAICS Code
62 - Health Care and Social Assistance
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    Midmark-Versus RTLS's revenue is estimated to be in the range of $25M - $50M

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