Insights

Local Pepsi Growth Independent Pepsi-Cola franchise distributor with a 15-county footprint in North Central Wisconsin and additional reach for coffee and related products, presenting cross-sell opportunities between beverage and coffee portfolios in a defined regional market.

Mid-Mized Scale Revenue in the $10–25 million range and 51–200 employees indicate a mid-market distributor with sufficient volume to engage in larger, multi-line sales campaigns and logistics partnerships without the complexity of a mega-corporation.

Multi-Product Expansion Interest in expanding beverage delivery beyond traditional soda to coffee and related products suggests a receptive customer for bundled beverage programs, equipment sales (dispensers), and ongoing consumables shipments.

Tech-Forward Ops Existing tech stack elements and web presence indicate openness to digital tools for order management, customer portals, loyalty programs, and targeted marketing campaigns to drive recurring revenue.

Regional Partnership Locally owned, 80-year heritage and 15-county service area offer a stable, relationship-driven partnership potential for supply chain enhancements, co-branded promotions, and joint community-based initiatives.

Similar companies to Mid-Wisconsin Beverage, Inc

Mid-Wisconsin Beverage, Inc Tech Stack

Mid-Wisconsin Beverage, Inc uses 8 technology products and services including Barracuda Email Protection, ADP, Backbone.js, and more. Explore Mid-Wisconsin Beverage, Inc's tech stack below.

  • Barracuda Email Protection
    Email Security
  • ADP
    Human Resource Management System
  • Backbone.js
    Javascript Frameworks
  • PHP
    Programming Languages
  • X-XSS-Protection
    Security
  • Google Tag Manager
    Tag Management
  • Google Search Console
    Web Analytics
  • Jetpack
    Web Platform Extensions

Mid-Wisconsin Beverage, Inc's Email Address Formats

Mid-Wisconsin Beverage, Inc uses at least 1 format(s):
Mid-Wisconsin Beverage, Inc Email FormatsExamplePercentage
First.Last@cool-drinks.comJohn.Doe@cool-drinks.com
91%
First@cool-drinks.comJohn@cool-drinks.com
9%

Frequently Asked Questions

What is Mid-Wisconsin Beverage, Inc's official website and social media links?

Minus sign iconPlus sign icon
Mid-Wisconsin Beverage, Inc's official website is cool-drinks.com and has social profiles on LinkedIn.

How much revenue does Mid-Wisconsin Beverage, Inc generate?

Minus sign iconPlus sign icon
As of August 2026, Mid-Wisconsin Beverage, Inc's annual revenue is estimated to be $10M - $25M.

What is Mid-Wisconsin Beverage, Inc's NAICS code?

Minus sign iconPlus sign icon
Mid-Wisconsin Beverage, Inc's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Mid-Wisconsin Beverage, Inc have currently?

Minus sign iconPlus sign icon
As of August 2026, Mid-Wisconsin Beverage, Inc has approximately 52 employees across 1 continents, including North America. Key team members include Operations Chief Manager: J. M.Quality Manager: J. Z.All Formats Cdr: J. R.. Explore Mid-Wisconsin Beverage, Inc's employee directory with LeadIQ.

What industry does Mid-Wisconsin Beverage, Inc belong to?

Minus sign iconPlus sign icon
Mid-Wisconsin Beverage, Inc operates in the Food and Beverage Services industry.

What technology does Mid-Wisconsin Beverage, Inc use?

Minus sign iconPlus sign icon
Mid-Wisconsin Beverage, Inc's tech stack includes Barracuda Email ProtectionADPBackbone.jsPHPX-XSS-ProtectionGoogle Tag ManagerGoogle Search ConsoleJetpack.

What is Mid-Wisconsin Beverage, Inc's email format?

Minus sign iconPlus sign icon
Mid-Wisconsin Beverage, Inc's email format typically follows the pattern of First.Last@cool-drinks.com. Find more Mid-Wisconsin Beverage, Inc email formats with LeadIQ.
Mid-Wisconsin Beverage, Inc logo

Mid-Wisconsin Beverage, Inc

Food and Beverage ServicesWisconsin, United States51-200 Employees

Mid-Wisconsin Beverage, Inc. is a locally owned and operated distributor in the Food and Beverage Services sector, serving North Central Wisconsin from its base in Wausau, Wisconsin. For more than eight decades, the company has operated as an independent Pepsi-Cola franchise distributor and has expanded its services to include delivery of coffee and related products to a broader area beyond its original 15-county footprint. Its primary customers are businesses in the region that rely on beverage and coffee products for daily operations, with the company providing distribution and related services to support their needs. Positioned as a regional distributor, the firm combines its long-standing franchise relationship with an expanded service offering to meet ongoing demand for beverage products in its market.

Section iconCompany Overview

NAICS Code
722 - Food Services and Drinking Places
Employees
51-200

Section iconFunding & Financials

  • $10M - $25M

    Mid-Wisconsin Beverage, Inc's revenue is estimated to be in the range of $10M - $25M

Section iconFunding & Financials

  • $10M - $25M

    Mid-Wisconsin Beverage, Inc's revenue is estimated to be in the range of $10M - $25M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.