MicroAd, Inc.

Advertising ServicesTokio, Japan51-200 Employees

MicroAd, Inc. operates in the advertising services sector, providing UNIVERSE Ads, a demand-side platform, and MicroAd COMPASS, a supply-side platform. These offerings optimize ad delivery for advertisers and help publishers maximize revenue. The company began in 2011 with the launch of MicroAd BLADE, a domestically oriented DSP, and shifted to UNIVERSE Ads in 2021 to incorporate AI-enabled capabilities.

Headquartered in Tokyo, the company has extended its footprint to China, Taiwan, Vietnam, and Indonesia, indicating a broader regional presence. A 2023 collaboration with Newton to host an insight-driven workshop on privacy-first iOS app growth strategies reflects its active engagement in industry partnerships. The firm targets advertisers and publishers seeking data-driven marketing solutions grounded in technology and analytics.

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