Insights

Premium Showroom Experience Michael's Appliance Center's immersive 10,000-square-foot showroom featuring curated displays like the Wolf/Sub-Zero Living Kitchen provides an excellent opportunity to promote high-end appliances and personalized consultation services to discerning homeowners, designers, and builders seeking luxury solutions.

Comprehensive Service Offering The company's focus on post-sale support including expert repair, parts services, and personalized guidance suggests potential for upselling extended service packages, maintenance plans, and premium product bundles to enhance customer loyalty and increase revenue per client.

Local Market Focus Based in Middletown with a trusted local reputation and personalized customer care, there is a strong opportunity to develop targeted regional marketing campaigns and partnerships with local contractors and designers to grow market share and tap into ongoing construction and remodeling projects.

Digital Engagement With a tech stack involving Google Ads, Facebook Pixel, and YouTube, Michael's Appliance Center actively leverages digital marketing channels, positioning it well to expand online advertising, promote virtual consultations, and generate leads from homeowners and contractors actively researching appliance solutions.

Mid-Market Positioning Offering a mix of high-end and reliable name brands within a revenue range of 10 to 25 million positions the business to target mid-sized renovation projects and remodels, emphasizing customized solutions and expert guidance to differentiate from larger national competitors and attract more substantial projects.

Michael's Appliance Center Tech Stack

Michael's Appliance Center uses 8 technology products and services including Google Ads, Facebook Pixel, Simpli.fi, and more. Explore Michael's Appliance Center's tech stack below.

  • Google Ads
    Advertising
  • Facebook Pixel
    Analytics
  • Simpli.fi
    Demand Side Platforms
  • Font Awesome
    Font Scripts
  • Google Cloud
    Infrastructure As A Service
  • jQuery Mobile
    Mobile Frameworks
  • Google Tag Manager
    Tag Management
  • YouTube
    Video Players

Media & News

Michael's Appliance Center's Email Address Formats

Michael's Appliance Center uses at least 1 format(s):
Michael's Appliance Center Email FormatsExamplePercentage
First@michaelsappliance.comJohn@michaelsappliance.com
72%
Last@michaelsappliance.comDoe@michaelsappliance.com
11%
First.Last@michaelsappliance.comJohn.Doe@michaelsappliance.com
11%
FLast@michaelsappliance.comJDoe@michaelsappliance.com
6%

Frequently Asked Questions

Where is Michael's Appliance Center's headquarters located?

Minus sign iconPlus sign icon
Michael's Appliance Center's main headquarters is located at 585 East Main Street Middletown, New York 10940 United States. The company has employees across 2 continents, including North AmericaOceania.

What is Michael's Appliance Center's official website and social media links?

Minus sign iconPlus sign icon
Michael's Appliance Center's official website is michaelsappliance.com and has social profiles on LinkedIn.

How much revenue does Michael's Appliance Center generate?

Minus sign iconPlus sign icon
As of February 2026, Michael's Appliance Center's annual revenue is estimated to be $4.3M.

What is Michael's Appliance Center's SIC code NAICS code?

Minus sign iconPlus sign icon
Michael's Appliance Center's SIC code is 5722 - Household Appliance Stores NAICS code is 44-45 - Retail Trade.

How many employees does Michael's Appliance Center have currently?

Minus sign iconPlus sign icon
As of February 2026, Michael's Appliance Center has approximately 26 employees across 2 continents, including North AmericaOceania. Key team members include President: G. F.Owner And President: M. B.Marketing Director: A. S.. Explore Michael's Appliance Center's employee directory with LeadIQ.

What industry does Michael's Appliance Center belong to?

Minus sign iconPlus sign icon
Michael's Appliance Center operates in the Retail industry.

What technology does Michael's Appliance Center use?

Minus sign iconPlus sign icon
Michael's Appliance Center's tech stack includes Google AdsFacebook PixelSimpli.fiFont AwesomeGoogle CloudjQuery MobileGoogle Tag ManagerYouTube.

What is Michael's Appliance Center's email format?

Minus sign iconPlus sign icon
Michael's Appliance Center's email format typically follows the pattern of First@michaelsappliance.com. Find more Michael's Appliance Center email formats with LeadIQ.

When was Michael's Appliance Center founded?

Minus sign iconPlus sign icon
Michael's Appliance Center was founded in 1945.

Michael's Appliance Center

RetailNew York, United States11-50 Employees

At Michael's Appliance Center, we don't just sell appliances—we deliver the whole experience, from selection to service. Based in Middletown, NY, we're a trusted local business with 80 years of experience helping homeowners, designers, and builders find the right solutions for every space.

Our 10,000-square-foot showroom, located on East Main Street, is designed to inspire. It features beautifully curated displays, including our immersive Wolf/Sub-Zero Living Kitchen, where customers can interact with appliances in settings that feel like home. Whether you're upgrading a kitchen, outfitting a new build, or planning a complete remodel, we're here to guide you every step of the way.

We offer a wide range of appliances—from high-end luxury brands to the same reliable names you'd find at national chains. But what sets us apart is what comes after the sale: dedicated service, expert advice, and a team that genuinely cares about your satisfaction.

As a family-founded business, we take pride in delivering a personal touch you won't find in big-box stores. Whether you're a first-time homeowner or a seasoned contractor, you can count on Michael's to provide the right product, at the right price, backed by the right support.

We also provide:
Expert repair and parts services
Collaborative support for designers and builders
Personalized consultations in-store or on-site

Visit us in-store or connect with us online to discover how we can help bring your next project to life—with appliances that fit your space, style, and standards.

Section iconCompany Overview

Headquarters
585 East Main Street Middletown, New York 10940 United States
SIC Code
5722 - Household Appliance Stores
NAICS Code
44-45 - Retail Trade
Founded
1945
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    Michael's Appliance Center's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Michael's Appliance Center's revenue is estimated to be in the range of $10M$25M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.