Strategic partnerships MGS Sport Trading is a leading distributor and retailer with ownership of multiple networks and connections to 130 stores nationwide, plus a significant wholesale footprint reaching around 600 points of sale. This creates cross-selling and exclusive brand partnership opportunities for new athletic and lifestyle brands seeking distribution in Israel.

Wholesale expansion The group already operates large wholesale channels to sport and fashion networks, private stores, clubs, and government entities. There is potential to propose new B2B supply deals, private label opportunities, or exclusive SKUs to strengthen their wholesale portfolio.

Diverse brand access With a broad brand roster including Reebok, Skechers, Mizuno, Diadora, Arena, and others, MGS can be a gateway for new or regional brands looking for rapid market entry and regional play in Israel, leveraging existing SKU management and logistics capabilities.

E-commerce and digital reach MGS operates across retail and e-commerce channels through its networks, indicating readiness for digital marketing collaborations, omnichannel fulfillment enhancements, and performance marketing partner programs to boost online sales and brand visibility.

Skechers partnership momentum Past collaboration with Skechers in Israel signals openness to JV or exclusive distribution arrangements. This precedent suggests opportunities to pitch additional brand partnerships or co-branded campaigns with other global sports brands seeking regional distribution.