EMERGING ETF MerQube is actively expanding into exchange-traded funds and broader sector-aware benchmarks, presenting a clear sales opportunity to offer index and rules-based solutions that support new ETF launches and sector-focused indices.

EMERGING MARKETS Recent news highlights MerQube’s foray into South Africa and emerging markets benchmarks, signaling demand for localized index design and cross-border offering capabilities that can be paired with service providers looking to broaden geographic coverage.

GLOBAL SCALE With a funding round led by international backers including Deutsche Börse and 7Ridge and a $30M Series C, MerQube demonstrates growing financial strength and investor confidence—a persuasive point when engaging partners for larger deployments or multi-region projects.

CLOUD RETENTION MerQube’s cloud-based architecture and advanced index-tracking technology indicate compatibility with scalable, high-volume deployments, suggesting opportunities to upsell managed services, cloud integration, and performance optimization for large asset managers.

THEME ESG EXPANSION The firm already covers thematic, ESG, factor, and retirement indices across multi-asset classes, which presents cross-sell potential to clients seeking bespoke rules-based strategies or expansion of existing benchmarks into new asset classes or jurisdictions.