Sustainability Alignment Partnership history with Greenview Hospitality to advance corporate responsibility and sustainability efforts signals openness to sustainable venue sourcing programs and green hotel initiatives that can be offered to clients.

Global Venue Network Strong emphasis on direct relationships with leading meeting and banquet venues worldwide presents a ready source of exclusive inventory for corporate travel programs, enabling upsell of optimized venue sourcing and bundled hotel rates.

Big Data Enablement Recent announcements around Big Data and TroopTravel integration indicate capacity to leverage data-driven insights for smarter venue selection, pricing optimization, and customized travel programs for enterprise clients.

Leadership & Growth Experience with leadership changes and strategic planning under new CEO in 2018 suggests opportunity to position enterprise-grade solutions and scalable hotel program management as the business matures.

SMB to Mid-Market Focus Revenue in the low millions with a lean employee base implies a potential fit for scalable, cloud-based travel tech and managed services targeted at small to mid-market corporate travel programs seeking cost efficiency and supplier diversity.