Partnership Expansion There is an active trend of McPherson College pursuing academic partnerships, notably the upcoming collaboration with Wichita State University to offer up to nine MBA transfer credits for undergraduates. This opens a door for cross-institutional tech, LMS, student services, and data integration solutions, as well as joint marketing and enrollment initiatives.

Financial Health With reported revenue between 10M and 25M and a student-focused, debt-reduction program already in place since 2017, there may be opportunities to offer student financial services, fundraising platforms, payment processing, and debt management tools that align with the college’s affordability and access objectives.

Digital & Tech Usage The tech stack shows active use of cloud infrastructure (AWS), web analytics (DoubleClick Floodlight), student housing systems (StarRez), and communications tools (Mailgun). This suggests openness to expanded cloud services, learning tech, CRM/Marketing automation, and identity or security enhancements tailored to higher education.

Academic & Student Growth Recent awards, student leadership recognition, and community-oriented programs (internships, international travel, athletics, art events) indicate opportunities to offer career services platforms, internship management, CRM for student engagement, and alumni networks that support placements and fundraising.

Community & Outreach Active local partnerships and public events (art exhibitions, photography fundraisers, local media coverage) point to potential for campus-facing marketing solutions, event management tools, volunteer mobilization platforms, and digital accessibility improvements to boost community engagement.