Local Marketing Ops Leverage existing programmatic advertising (The Trade Desk) and call-tracking (Invoca) assets to offer a full marketing-ops package: campaign setup, attribution, CRM integration, and local SEO to generate more local auto and home insurance leads.
Website SEO Modernization The site uses Tailwind CSS and JSON-LD—position a service to optimize performance, conversions, and local search visibility with fast-loading pages, structured data, and local landing page testing.
Cloud & DNS Security With Google Cloud DNS in use, propose a managed hosting, uptime monitoring, security hardening, and disaster-recovery planning to ensure reliable digital channels for quotes and inquiries.
Small Team Growth Offer scalable CRM and marketing automation to streamline onboarding, renewals, and cross-sell opportunities as the business grows beyond 2–10 employees.
Local Competitive Positioning Capitalize on a local focus to differentiate from national players by enabling targeted acquisition campaigns, client testimonials, referral programs, and neighborhood-specific messaging.