MaxiCoffee
RetailProvence-alpes-côte D'azur, France501-1000 Employees
MaxiCoffee is a retail group focused on coffee, based in Gardanne in the Provence-Alpes-Côte d’Azur region, France. It serves a large community of coffee enthusiasts and supports both individual and professional customers with a full spectrum of activities, including sourcing green coffee, roasting for its own brands and partner labels, an education program, and a media presence with editorial content and a consumer magazine. The company distributes all coffee-related products and services through multiple channels, including an e-commerce platform, concept stores, and around 60 agencies across France that design and manage customized workplace coffee spaces. MaxiCoffee positions itself as an integrated coffee retailer and knowledge hub within the broader coffee industry, offering coffees, machines, accessories, teas, chocolates, and services to private and professional clients through its channels. In November 2022, MaxiCoffee was acquired by Lavazza, a transaction intended to strengthen Lavazza's French market position and e-commerce presence.
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