Insights

Healthy niche MATI Energy targets health-conscious consumers with a truly natural, lower-calorie energy drink made from fresh fruit juice and all-natural ingredients. This positions the brand well for retailers and distributors focusing on clean label, organic, and wellness-oriented shelves and programs.

Regional champion Strong Southeastern U.S. footprint and a state-of-the-art Clayton, NC facility support rapid regional distribution and reliable supply for regional grocers, university campuses, and office networks. Leverage proximity for quick restocks and event-based promotions in the Carolinas and neighboring states.

Discovery leverage A history of startup accolades and high-profile media attention provides compelling storytelling for sales pitches to retailers and distributors seeking innovative, award-winning products with proven consumer interest and press momentum.

Multi-channel fit Existing tech stack includes Shopify, Amazon Web Services, Drift, HubSpot, and payments platforms, indicating readiness for omni-channel e-commerce, subscriptions, and direct-to-consumer programs to drive repeat orders and data-driven upsell opportunities with retailers.

Growth signals Revenue range and prior funding indicate scale with potential for expansion through bigger distributors, national grocery chains, and office/education sectors. Opportunities exist to partner on co-branded campaigns, in-store tastings, and seasonal promotions to accelerate penetration beyond current markets.

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MATI Energy Tech Stack

MATI Energy uses 8 technology products and services including Microsoft Advertising, Snowplow, Amazon Web Services, and more. Explore MATI Energy's tech stack below.

MATI Energy's Email Address Formats

MATI Energy uses at least 2 email formats:
MATI Energy Email FormatsExamplePercentage
FLast@matienergy.comJDoe@matienergy.com
58%
First@matienergy.comJohn@matienergy.com
42%

Frequently Asked Questions

What is MATI Energy's phone number?

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You can contact MATI Energy's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is MATI Energy's official website and social media links?

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MATI Energy's official website is drinkmati.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does MATI Energy generate?

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As of September 2026, MATI Energy's annual revenue is estimated to be $10M - $25M.

What is MATI Energy's NAICS code?

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MATI Energy's NAICS code is 722 - Food Services and Drinking Places.

How many employees does MATI Energy have currently?

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As of September 2026, MATI Energy has approximately 14 employees across 4 continents, including North America, Asia and Africa. Key team members include Chief Executive Officer: E. M., Director Of Sales: A. Z. and Controller: M. C. Explore MATI Energy's employee directory with LeadIQ.

What industry does MATI Energy belong to?

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MATI Energy operates in the Food and Beverage Services industry.

What technology does MATI Energy use?

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MATI Energy's tech stack includes Microsoft Advertising, Snowplow, Amazon Web Services, Shopify, Drift, HubSpot, PayPal and Venmo.

What is MATI Energy's email format?

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MATI Energy's email format typically follows the pattern of FLast@matienergy.com. Find more MATI Energy email formats with LeadIQ.

How much funding has MATI Energy raised to date?

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As of September 2026, MATI Energy has raised $10M in funding. The last funding round occurred on Jun 13, 2019 for $3.6M.

When was MATI Energy founded?

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MATI Energy was founded in 2012.
MATI Energy logo

MATI Energy

Food and Beverage ServicesNorth Carolina, United States11-50 Employees

MATI Energy produces a beverage described as a healthy, long-lasting energy drink. It uses a blend of fresh apple, orange, and lime juices with water and plant-based ingredients, and contains 40 to 90 calories per can. 
Based in Durham, North Carolina, the company operates a manufacturing facility in Clayton, North Carolina, and traces its founding to 2012 when Tatiana Birgisson launched the startup from her Duke dorm room. Its products reach customers in the southeastern United States, including distribution through Whole Foods stores and their offices. In 2023, Noblcoffee acquired MATI Inc.

Section iconCompany Overview

Phone number
NAICS Code
722 - Food Services and Drinking Places
Founded
2012
Employees
11-50

Section iconFunding & Financials

  • $10M

    MATI Energy has raised a total of $10M of funding over 6 rounds. Their latest funding round was raised on Jun 13, 2019 in the amount of $3.6M as a Venture Round.

  • $10M - $25M

    MATI Energy's revenue is estimated to be in the range of $10M - $25M

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