Insights

Foodservice Focus Matato specializes in strategy-first creative services exclusively for the foodservice industry, presenting a clear opportunity to tailor outreach to distributors, suppliers, manufacturers and CPG brands seeking operator-facing voice and growth through integrated brand strategy and lead generation campaigns.

Midmarket Growth With a revenue range of ten to twenty-five million and a team size under fifty, Matato sits in a midmarket segment that often seeks scalable, high-ROI marketing partnerships and can be positioned for retainer-based engagements and performance-driven campaigns.

Digital Enablement Existing tech stack includes AdRoll, Google Search Console, Piwik PRO, Joomla and Microsoft 365, signaling readiness for digital advertising, analytics, and content management partnerships that can augment online visibility and data-driven lead gen for foodservice operators.

Growth Potential Longstanding industry experience of over 35 years points to opportunities to upsell expanded services such as culinary-driven sales enablement content, multi-touch campaigns and operator-focused messaging to current and prospective clients in the foodservice ecosystem.

Strategic Partnerships Matato’s client base includes distributors, suppliers, manufacturers and CPG brands, suggesting a cross-sell path across these related segments and the potential to form bundled offerings with complementary vendors or platforms serving the foodservice channel.

Similar companies to Matato

Matato Tech Stack

Matato uses 8 technology products and services including QuickBooks, AdRoll, Linkedin Insight Tag, and more. Explore Matato's tech stack below.

Matato's Email Address Formats

Matato uses at least 3 email formats:
Matato Email FormatsExamplePercentage
First@newhallklein.comJohn@newhallklein.com
90%
First_Last@newhallklein.comJohn_Doe@newhallklein.com
5%
First.Last@newhallklein.comJohn.Doe@newhallklein.com
5%

Frequently Asked Questions

What is Matato's phone number?

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You can contact Matato's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Matato's official website and social media links?

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Matato's official website is matato.com and has social profiles on LinkedIn.

How much revenue does Matato generate?

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As of September 2026, Matato's annual revenue is estimated to be $10M - $25M.

What is Matato's SIC code and NAICS code?

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Matato's SIC code is 8742 - Management Consulting Services and NAICS code is 541613 - Marketing Consulting Services.

How many employees does Matato have currently?

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As of September 2026, Matato has approximately 15 employees across 3 continents, including North America, Europe and Asia. Key team members include Vp, Managing Director: L. B., Co-Gérant: L. D. B. and Director New Business Development: M. T. Explore Matato's employee directory with LeadIQ.

What industry does Matato belong to?

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Matato operates in the Advertising Services industry.

What technology does Matato use?

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Matato's tech stack includes QuickBooks, AdRoll, Linkedin Insight Tag, iCIMS, Joomla, Microsoft 365, Google Search Console and Piwik PRO Core.

What is Matato's email format?

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Matato's email format typically follows the pattern of First@newhallklein.com. Find more Matato email formats with LeadIQ.

When was Matato founded?

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Matato was founded in 1989.
Matato logo

Matato

Advertising ServicesMichigan, United States11-50 Employees

Matato operates as a strategy-led creative agency dedicated exclusively to the foodservice sector, based in Kalamazoo, Michigan. The firm has supported the industry for more than 35 years, working with distributors, suppliers, manufacturers, and consumer packaged goods brands to define an operator-facing voice. Its work combines integrated brand strategy with multi-touch campaigns and lead-generation programs, along with culinary-driven content that supports sales enablement.

Positioned as a specialist within advertising services, Matato targets foodservice operators and brands seeking to grow away-from-home channels. As a small to mid-sized firm, it emphasizes a focused, industry-specific offering rooted in its long-standing experience.

Section iconCompany Overview

Phone number
Website
matato.com
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
1989
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    Matato's revenue is estimated to be in the range of $10M - $25M

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