Growth expansion Mary Free Bed is rapidly expanding its outpatient footprint in West Michigan with multiple new locations in 2026, presenting opportunities for scalable partnerships in rehabilitation services, telehealth integration, and referral networks to support clinics and hospitals.

Pediatric focus The organization is partnering to create Michigan's first pediatric rehabilitation hospital and expands collaborations with local children's hospitals, signaling demand for child-focused rehab technology, caregiver education programs, and family-centered care solutions.

Academic partnerships Active collaborations with Davenport University, GVSU, and Cornerstone University to grow nursing education and workforce pathways indicate opportunities to offer training programs, clinical simulators, CME content, and workforce development services.

Nonprofit scale As the largest nonprofit rehabilitation system with substantial revenue, there is potential to offer nonprofit-focused software for donor and grant management, risk/compliance services, and community outreach platforms to enhance impact tracking.

Technology enablement Existing tech stack and Epic EMR usage suggest opportunities to provide integration services, data analytics, patient engagement tools, and marketing attribution solutions that align with their digital presence and measurement needs.