Market expansion Marsaana has recent and rapid regional growth with new market presence in Estonia, Latvia, and Lithuania, plus a Dubai arm, signaling readiness for cross-border PR and localization services, influencer campaigns, and market-entry branding for clients expanding in these regions.

Live shopping leverage The company pioneered live shopping in Finland and launched Marha in 2023, presenting a scalable channel for e-commerce clients; opportunities exist to offer end-to-end live shopping strategy, production, and cross-market amplification.

Brand portfolio fit Current client roster includes luxury and lifestyle brands (Gucci, Estée Lauder, Tommy Hilfiger, Levi’s) and retailers, suggesting a strong proposition for premium beauty, fashion, and hospitality brands seeking regional PR, showroom events, and influencer programs.

Experience and scale With 40 years in PR and a multi-market footprint yet a lean core team, Marsaana can upsell integrated services such as digital marketing, social media management, and content production to mid-market brands aiming for global visibility with localized execution.

Showroom and events Owned physical showrooms and event spaces enable experiential campaigns, product launches, and showroom-based media events; potential upsell to brands needing experiential PR, live events, and showroom-driven influencer activations across Nordic and Baltic markets.