Strategic Partnerships Marietta College is expanding transfer pathways through a recently announced partnership with Washington State College of Ohio, presenting a potential opportunity to offer joint programs, admissions tech, and integrated digital marketing to attract transfer students and streamline onboarding.

Online Programs Growth The institution launched an online graduate program in clinical mental health counseling, signaling demand for scalable online offerings and digital learning platforms that could be complemented with cloud hosting, LMS enhancements, and student engagement analytics.

Curriculum Modernization A redesigned Accounting major is set to debut, indicating openness to modern curricula and tech-enabled classrooms—a chance to propose integrated student information systems, analytics tools, and recruiting partnerships with firms seeking fresh talent.

Athletics and Engagement With multiple coaching hires and program growth, there is potential to bundle digital marketing, ticketing, CRM for alumni and donors, and data dashboards to optimize recruitment, sponsorships, and community engagement around athletics.

Tech Stack & Compliance Active use of cloud, CRM, analytics, and advertising platforms suggests opportunities for services around cybersecurity, data governance, migration support, and tailored analytics to improve student recruitment ROI and operational efficiency.