Holistic Growth Makarios Consulting emphasizes a holistic approach to leadership and strategy, addressing issues across the entire organization rather than in isolation. This positions them as a potential partner for clients seeking integrated EOS and leadership development, offering opportunities to upsell combined strategy and execution services.

Experience Credibility With Tim and Rip boasting 70+ years of combined experience and a proven toolset including EOS and The Complete Leader, they can target mid-market owners and executives seeking trusted, long-term guidance, presenting a compelling value proposition for leadership effectiveness and sustainable growth.

Small Firm Agility As a small firm (2-10 employees) delivering senior-level coaching and consulting, they can compete on personalized service, rapid engagement, and customized solutions, appealing to SMBs and family-owned businesses looking for hands-on attention and measurable results.

Revenue Growth Upsell Current revenue range of 1M to 10M indicates a growth-ready client base likely pursuing formalized strategies and execution methodologies; sales efforts can focus on expanding EOS deployment, leadership development curricula, and ongoing coaching engagements to drive scale.

Tech-Driven Outreach Leveraging a modern tech stack including LinkedIn sign-in, SEO tools, and analytics, Makarios can be approached through targeted digital outreach, thought leadership in EOS and leadership development, and data-driven account-based marketing to attract mid-market opportunities.