Upsell Premium Plans Majoo serves forty-five thousand active merchants with strong twelve-month retention and scalable tiered offerings from Starter to Prime+. There is a clear sales opportunity to upsell merchants from starter or advance to prime or prime plus as they scale, especially when coupled with premium features like advanced analytics, multi-location management, online websites, and integrated online payments. Cross-sell with GrabFood, Tokopedia, Shopee integrations and the owner app to boost average revenue per user and stickiness, focusing on verticals such as food and beverage, beauty, laundromats, and convenience retail nationwide.

Nationwide Onboarding Network Extensive on-ground presence in numerous cities with sales reps in many locations enables rapid onboarding and localized support, reducing churn and accelerating expansion into multi-location merchant segments. This footprint is ideal for targeting franchises and regional chains that require centralized inventory, accounting, CRM, and reporting across sites, with opportunities to deploy higher-tier plans and enterprise services.

Payments Ecosystem Advantage Platform supports a wide range of payment methods and e-commerce integrations, creating a strong case for selling an all-in-one POS, payments, and online ordering solution. This enables upsell to premium plans and unlock co-selling with majoo Capital financing and marketing tools like DigiAds to drive merchant growth.

Financing Growth Lever Majoo Capital, facilitated via partners, offers working capital to merchants, a powerful upsell hook when selling higher tiers or additional modules. Bundle financing with premium plans to accelerate merchants' expansion, inventory, and marketing efforts, and position majoo as a growth partner rather than just software.

Verticalized Solutions Strong traction in core MSME verticals and a high transaction volume signal a solid opportunity to tailor industry-specific workflows and dashboards. Use vertical case studies and webinars to accelerate conversions, while promoting value adds like online ordering, CRM, and inventory control to boost cross-sell across existing merchant base.