Local Growth Capitalize on the practice's existing Google Ads usage by tightening geo targeting around Bryn Mawr and nearby suburbs, creating conversion focused landing pages for common procedures, and reinforcing local SEO to capture nearby patients.
Reputation Engine Leverage the emphasis on original photos, videos, and genuine reviews by building a structured patient testimonial program, showcasing before and after galleries, and implementing an ongoing review generation plan across key platforms to boost trust and inquiries.
Modernize Platform Refresh the practice website to reflect current services and benefits, improve mobile UX and site speed, ensure accessibility, and align design with paid and organic marketing to increase new patient inquiries.
Tech Enablement Propose a turnkey upgrade of marketing tech, including CRM integration, enhanced analytics, call tracking, and automated lead nurturing to convert inquiries into booked consultations.
Competitive Edge Perform competitive analysis focusing on differentiating Dr. Raymond Jean and the clinic in local search and RealSelf alternatives, crafting surgeon focused, procedure specific content and credentials to improve visibility and trust.