Integrated Automation Leverage Lord & Company’s expertise in intricate industrial automation and control systems to upsell comprehensive turnkey solutions for manufacturers seeking regulatory-compliant, highly customized automation platforms.

Secure HMI Advantage Highlight the dual redundant server and secure data center capabilities to target clients requiring high-availability HMI systems, especially in industries with strict uptime and data integrity requirements.

Mid-market Focus Position the company’s mid-size profile (11-50 employees) as a nimble alternative to large consultancies for mid-market manufacturers seeking tailored automation strategies with personalized service.

National Reach Emphasize national leadership in automation and regulatory-compliant solutions to pursue national accounts and clients expanding operations across multiple sites requiring standardized automation platforms.

Growth Signals With revenue in the tens of millions and a robust tech stack, target cross-sell opportunities into related automation services, maintenance, and modernization projects for existing clients and adjacent manufacturing sectors.