Expansion Opportunity Massive new product drop: plan to capitalize on Long Trail’s 168-beer launch slated for June 2026 by proposing wholesale partnerships, retail bundles, and national distribution to strengthen shelf presence and drive cross-promo campaigns with seasonal SKUs.

Co‑Branding Potential Leverage Long Trail’s outdoor and Vermont heritage through co-branded experiences with outdoor retailers, ski resorts, and regional tourism boards to create limited-edition packs and event sponsorships that resonate with craft beer and outdoor enthusiasts.

Digital & E‑commerce Target enhancements around their tech stack and online presence to optimize direct-to-consumer sales, subscription services for seasonal releases, and digital marketing, leveraging existing AWS, WordPress, and Drupal foundations.

Strategic Partnerships Explore opportunities with Vermont-focused collaborators and like-minded brands (e.g., 2-1-1 partners, local distributors, and whiskeys) to co-create products or bundled offers that expand reach in New England and adjacent markets.

Sustainability & Community Position sales plays around sustainability-minded and community-driven initiatives, highlighting the brewery’s ties to The Green Mountain Club and outdoor culture to unlock corporate gifting, sponsorship, and regional activations.