Insights

Global Expansion Lemax serves 40+ international clients with a web-based travel software for Tour Operators and DMCs, suggesting strong potential to upsell expansion features, multi-region deployments, and localization services to nearby travel markets and emerging destinations.

Tech Stack Fit Current tech stack includes Google Ads, HubSpot Analytics, Terraform, Redis, Mailchimp, and Claude by Anthropic, indicating opportunities to propose advanced marketing automation, analytics enhancements, AI-assisted customer support, and scalable infrastructure integrations for larger clients.

Event-Driven Outreach Frequent participation in major travel tech events (ITB Berlin, Travel Tech Show, GEM) signals readiness for in-person demonstrations and partnerships; leverage event leads to target mid-to-large DMCs and tour operators seeking modernization.

Growth Partnerships Recent partnerships with Liberty International Tourism Group, 7° South, and Sheenco Travel highlight a pattern of collaboration; identify similar long-term DMC or luxury travel network opportunities to broaden distribution and co-sell initiatives.

Revenue Scale Reported revenue of $500M–$1B and 51–200 employees imply a mature, enterprise-ready product with room to upsell premium modules, enterprise SLAs, and dedicated success management for larger clients or high-volume operators.

Similar companies to Lemax

Lemax Tech Stack

Lemax uses 8 technology products and services including Google Ads, HubSpot Analytics, HashiCorp Terraform, and more. Explore Lemax's tech stack below.

Media & News

Lemax's Email Address Formats

Lemax uses at least 4 email formats:
Lemax Email FormatsExamplePercentage
First.Last@lemax.netJohn.Doe@lemax.net
94%
First.Middle.Last@lemax.netJohn.Michael.Doe@lemax.net
3%
First@lemax.netJohn@lemax.net
2%
First.Middle@lemax.netJohn.Michael@lemax.net
1%

Frequently Asked Questions

What is Lemax's official website and social media links?

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Lemax's official website is lemax.net and has social profiles on LinkedIn.

How much revenue does Lemax generate?

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As of October 2026, Lemax's annual revenue is estimated to be $500M - $1B.

What is Lemax's SIC code and NAICS code?

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Lemax's SIC code is 7372 - Prepackaged Software and NAICS code is 5112 - Software Publishers.

How many employees does Lemax have currently?

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As of October 2026, Lemax has approximately 87 employees across 6 continents, including Europe, North America and Asia. Key team members include Ceo@lemax: M. K., Cto: J. M. and Head Of Customer/Professional Services & Delivery: N. K. Explore Lemax's employee directory with LeadIQ.

What industry does Lemax belong to?

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Lemax operates in the Software Development industry.

What technology does Lemax use?

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Lemax's tech stack includes Google Ads, HubSpot Analytics, HashiCorp Terraform, Redis, Mailchimp, Claude by Anthropic, Microsoft Teams and Adobe Creative Suite.

What is Lemax's email format?

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Lemax's email format typically follows the pattern of First.Last@lemax.net. Find more Lemax email formats with LeadIQ.

When was Lemax founded?

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Lemax was founded in 1990.
Lemax logo

Lemax

Software DevelopmentGrad Zagreb, Croatia51-200 Employees

Lemax is a software development company based in Zagreb, in the Grad Zagreb region of Croatia, with a mid-sized team. With more than two decades in the market, it aims to transform how travel businesses operate by reducing administrative tasks and enabling teams to focus more on customers. Its web-based platform serves tour operators and destination management companies, automating sales, bookings, itinerary creation and other back-office processes. The company serves a global client base, counting more than 40 clients worldwide who have increased sales and productivity through the software. In recent developments, Lemax announced its participation in ITB Berlin 2025.

Section iconCompany Overview

Website
lemax.net
SIC Code
7372 - Prepackaged Software
NAICS Code
5112 - Software Publishers
Founded
1990
Employees
51-200

Section iconFunding & Financials

  • $500M - $1B

    Lemax's revenue is estimated to be in the range of $500M - $1B

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