Authorized Brand Partner Leeds & Son is the sole official jeweler for Rolex, Patek Philippe, and Tudor in the Coachella Valley, presenting a unique opportunity to upsell high-end watches to affluent visitors and residents familiar with these brands.

Luxury Experience Positioned as a premier luxury shopping destination with personal shopping and upscale amenities, there is potential to partner on exclusive in-store events, VIP experiences, and limited-edition drops to attract high-net-worth clients.

GIA Certification All diamonds over one carat are GIA certified, which can be leveraged in targeted education-led campaigns and warranties to build trust and drive higher-value transactions among discerning buyers.

Swiss Watches Focus With a broad selection of Swiss watches and an ever-changing pre-owned collection, there are sales opportunities in trade-ins, consignment offers, and seasonal promotions to capture repeat visitors and collectors.

Local Partnerships Existing collaboration with McLaren Rancho Mirage indicates reputation among luxury brands and local professionals; expand cross-promotion with luxury automotive, hospitality, and real estate partners to drive foot traffic and referrals.