FDA cleared advantage Position Lantos as a patient-friendly imaging pioneer with FDA-cleared 3D ear scanning technology to target audiology clinics seeking compliant, accurate ear measurements for custom devices and fittings.

SMB growth potential Leverage a small to mid-sized company profile (11-50 employees) to tailor scalable adoption, training, and support packages for independent practices and multi-site audiology clinics seeking efficient integration.

Esoteric tech stack Highlight integration capabilities with common practice tech (SOLIDWORKS, AWS, Google Cloud, HubSpot) to appeal to IT-savvy clinics and device manufacturers looking for seamless data workflows and CRM-enabled sales pipelines.

Educational collaborations Capitalize on existing partnerships and events that demonstrate social impact and community outreach; offer joint marketing, training, and certification programs to attract clinics and hearing protection partners.

Expansion pathway Emphasize product roadmap and history of product updates (LantosView evolution) to position upgrades and service contracts as an upsell, targeting clinics upgrading from legacy 3D or traditional impression methods.