Insights

Boutique financial services Lakeside Financial operates as a boutique financial services firm with a small to mid-sized team (11-50 employees) and a holistic service approach across personal risk, lending, planning, wills estate planning, and accounting. This suggests opportunities for tailored advisory add-ons, cross-sell of integrated financial solutions, and partnership discussions for expanded service lines.

Comprehensive service mix Their diversified product suite under specialist advisors presents multiple touchpoints for proactive outreach. Sales opportunities include bundled financial planning with mortgage broking, risk insurance, and estate planning services to deepen client relationships and drive higher wallet share.

Pareto Group licensing Lakeside operates under the Pareto Group license, indicating potential collaboration or referral channels, compliance-ready platforms, and access to broader product capabilities. This can be leveraged to position complementary offerings or co-branded solutions.

Revenue scale With annual revenue in the range of one to ten million dollars, Lakeside shows solid mid-market stability. This presents opportunities for targeted financial solutions, managed service arrangements, or partnership-based growth initiatives that align with their scale and growth ambitions.

Tech-forward readiness The tech stack includes WordPress, React, and Formidable Forms, indicating a capability for digital engagement and lead capture. This suggests opportunities for enhancing client onboarding, digital advisory experiences, and appointment scheduling through integrated, compliant digital workflows.

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Lakeside Financial Tech Stack

Lakeside Financial uses 8 technology products and services including Xero, QuickBooks, WordPress, and more. Explore Lakeside Financial's tech stack below.

Lakeside Financial's Email Address Formats

Lakeside Financial uses at least 1 email format:
Lakeside Financial Email FormatsExamplePercentage
First.Last@lakesidefinancial.com.auJohn.Doe@lakesidefinancial.com.au
100%

Frequently Asked Questions

What is Lakeside Financial's official website and social media links?

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Lakeside Financial's official website is lakesidefinancial.com.au and has social profiles on LinkedIn.

How much revenue does Lakeside Financial generate?

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As of August 2026, Lakeside Financial's annual revenue is estimated to be $1M - $10M.

What is Lakeside Financial's SIC code and NAICS code?

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Lakeside Financial's SIC code is 6411 - Insurance Agents, Brokers, and Service and NAICS code is 52 - Finance and Insurance.

How many employees does Lakeside Financial have currently?

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As of August 2026, Lakeside Financial has approximately 23 employees across 3 continents, including Oceania, North America and Asia. Key team members include Head Of Accounting Services: M. G., Owner: R. H. and Owner: S. B. Explore Lakeside Financial's employee directory with LeadIQ.

What industry does Lakeside Financial belong to?

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Lakeside Financial operates in the Financial Services industry.

What technology does Lakeside Financial use?

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Lakeside Financial's tech stack includes Xero, QuickBooks, WordPress, Shopify, Microsoft 365, ChatGPT, PayPal and X-XSS-Protection.

What is Lakeside Financial's email format?

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Lakeside Financial's email format typically follows the pattern of First.Last@lakesidefinancial.com.au. Find more Lakeside Financial email formats with LeadIQ.

When was Lakeside Financial founded?

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Lakeside Financial was founded in 1992.
Lakeside Financial logo

Lakeside Financial

Financial ServicesVictoria, Australia11-50 Employees

Lakeside Financial is a boutique financial services firm based in Brighton, Victoria. It provides specialist advice across discrete disciplines, including personal risk insurance, lending, financial planning, wills and estate planning, and accounting. The firm emphasises a holistic approach, coordinating these services to help individuals and businesses grow and protect their wealth through multiple pathways to financial security. The structure relies on dedicated professionals in each area to ensure focused, expert guidance.

Founded by Ross Hennig more than twenty years ago, Lakeside Financial operates under the Pareto Group licence for financial planning, superannuation, investment, and personal risk insurance, while other Lakeside professionals handle lending, wills and estate planning, and accounting. The practice serves clients in Australia, positioning itself as a specialized, multi-discipline advisory firm within the financial services industry.

Section iconCompany Overview

SIC Code
6411 - Insurance Agents, Brokers, and Service
NAICS Code
52 - Finance and Insurance
Founded
1992
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    Lakeside Financial's revenue is estimated to be in the range of $1M - $10M

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