Legacy Leadership Krieger Ford is a 50-year, family-owned dealer in central Ohio with Blue Oval Certification and Ford President's Award recognition. The team boasts over a century of combined Ford experience among management and sales staff, creating a trusted platform for premium sales, referrals, and long term customer relationships.
Performance Enthusiast Appeal As an SVT and Roush performance dealer, Krieger Ford can attract performance-minded buyers with exclusive packages, limited edition models, and branded accessories. Use performance credentials in marketing to upsell to both new and certified pre-owned inventory.
Service Loyalty Advantage Sales six days a week and service and parts open until midnight create a strong service retention and lifecycle selling opportunity. Implement maintenance plans, loyalty programs, and targeted campaigns to convert service customers into vehicle purchases.
Fleet Local Growth Located in Columbus with a mid sized operation, there is opportunity to target local businesses for fleet sales, government contracts, and commercial accounts. Propose a structured fleet program with competitive pricing, financing, and maintenance bundles to win mid market orders.
Data Driven Marketing With a diversified tech stack including Bing Ads, Google tools, Facebook, and Snowplow Krieger Ford can execute data driven advertising, retargeting, and measurement. Leverage intent signals and lookalike audiences to generate high quality leads for both new and certified pre owned inventory.