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Insights

Regional Expansion KITEA operates 22 stores, 18 KSHOP and 6 KITEA GEANT across 17 cities with international expansion into Africa and the Middle East, signaling opportunities to upsell large-format and professional-grade solutions in growing markets.

One-stop Solutions KITEA GEANT offers a comprehensive, in-house shopping experience from furniture to decor in a single, ergonomically designed space, presenting a cross-sell opportunity for furniture, décor accessories, and professional or domestic furnishings.

Young Demographic A young, trend-focused customer base fuels demand for modern, adaptable, and affordable modular furniture, suggesting opportunities for affordable bundles, rapid-refresh campaigns, and kids/teen room packages.

Full-service Value Strong emphasis on in-store consulting, guarantees, and after-sales service creates trust and repeat business; leverage after-sales programs to drive loyalty, cross-sell maintenance plans, and extended warranties.

Digital Engagement A tech stack including Magento, analytics, and marketing automation indicates readiness for data-driven campaigns, personalized product recommendations, and omnichannel promotions to boost online and in-store conversions.

Similar companies to KITEA

KITEA Tech Stack

KITEA uses 8 technology products and services including Hotjar, Matomo, Microsoft Clarity, and more. Explore KITEA's tech stack below.

KITEA's Email Address Formats

KITEA uses at least 4 email formats:
KITEA Email FormatsExamplePercentage
First.Last@kitea.maJohn.Doe@kitea.ma
70%
Last@kitea.maDoe@kitea.ma
13%
First.Middle@kitea.maJohn.Michael@kitea.ma
8%
Last.First@kitea.maDoe.John@kitea.ma
9%

Frequently Asked Questions

What is KITEA's official website and social media links?

Minus sign iconPlus sign iconKITEA's official website is kitea.com and has social profiles on LinkedIn.

How much revenue does KITEA generate?

Minus sign iconPlus sign icon As of October 2026, KITEA's annual revenue is estimated to be $10M - $25M.

What is KITEA's NAICS code?

Minus sign iconPlus sign iconKITEA's NAICS code is 337 - Furniture and Related Product Manufacturing.

How many employees does KITEA have currently?

Minus sign iconPlus sign iconAs of October 2026, KITEA has approximately 1.2K employees across 3 continents, including Africa, Europe and Asia. Key team members include Chief Operating Officer (procurement, Sales, Marketing And E Commerce): S. J. 周., Président Fondateur: B. A. and E-Commerce Director: M. J. M. Explore KITEA's employee directory with LeadIQ.

What industry does KITEA belong to?

Minus sign iconPlus sign iconKITEA operates in the Furniture and Home Furnishings Manufacturing industry.

What technology does KITEA use?

Minus sign iconPlus sign iconKITEA's tech stack includes Hotjar, Matomo, Microsoft Clarity, Magento, Google Maps, Mautic, Elasticsearch and Piwik PRO Core.

What is KITEA's email format?

Minus sign iconPlus sign iconKITEA's email format typically follows the pattern of First.Last@kitea.ma. Find more KITEA email formats with LeadIQ.

When was KITEA founded?

Minus sign iconPlus sign iconKITEA was founded in 1993.
KITEA logo

KITEA

Furniture and Home Furnishings ManufacturingCasablanca-Settat, Morocco1001-5000 Employees

KITEA is a Moroccan furniture and home furnishings company headquartered at 20470 Ain Chok Casablanca, Casablanca-settat, Morocco, with an employee base of 1,001 to 5,000. The group positions itself as a pioneer of ready-to-assemble furniture in Morocco and as a leader in furniture distribution, operating 22 KITEA stores, 18 KSHOP outlets, and 6 KITEA Géant stores across 17 cities. It provides in-store advisory services, warranties, and after-sales support, and its KITEA Géant format comprises large showrooms of 4,000 to 9,000 square meters organized into seven distinct product categories to consolidate furniture and decoration for domestic or professional settings. The company emphasizes design that blends modernity and practicality, with collections continuously refreshed and enriched. Internationally, the brand continues to expand with store openings in Africa and the Middle East.

Section iconCompany Overview

Website
kitea.com
NAICS Code
337 - Furniture and Related Product Manufacturing
Founded
1993
Employees
1001-5000

Section iconFunding & Financials

  • $10M - $25M

    KITEA's revenue is estimated to be in the range of $10M - $25M

Company Leadership

  • Chief Operating Officer (procurement, Sales, Marketing And E Commerce) at KITEA
    S. J. 周.
    Chief Operating Officer (procurement, Sales, Marketing And E Commerce)
    Mobile Phone
  • Président Fondateur at KITEA
    B. A.
    Président Fondateur
    Mobile Phone
  • E-Commerce Director at KITEA
    M. J. M.
    E-Commerce Director
    Mobile Phone
  • Directeur Commercial at KITEA
    A. R.
    Directeur Commercial
    Mobile Phone
  • Directrice Audit Et Controle Permanent at KITEA
    H. S.
    Directrice Audit Et Controle Permanent
    Mobile Phone

Employee Directory

  • Directeur Des Systèmes D'information at KITEA
    M. T. C.
    Directeur Des Systèmes D'information
    Mobile Phone
  • Directeur Artistique Marketing at KITEA
    T. C.
    Directeur Artistique Marketing
    Mobile Phone
  • Directeur Magasin at KITEA
    S. J.
    Directeur Magasin
    Mobile Phone
  • Directrice Commerciale at KITEA
    B. F.
    Directrice Commerciale
    Mobile Phone
  • Directrice Marketing&communication at KITEA
    M. L.
    Directrice Marketing&communication
    Mobile Phone

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