Luxury partnerships Position JW Marriott Indianapolis as a premier luxury venue connected to the Indiana Convention Center, presenting cross-sell opportunities with event organizers, corporate travel teams, and convention planners seeking high-end accommodations for large groups.

Large event capacity Leverage over 103,000 square feet of event space and the largest ballroom in the Midwest to target corporations, associations, and exhibitors needing extensive meeting and gala capabilities, with bundled room blocks and catering packages.

High occupancy appeal With 1,005 rooms and proximity to downtown attractions, market to groups and leisure travelers seeking convenient, integrated experiences, offering bundled experiences, spa and dining add-ons, and loyalty incentives.

Technology enabled Highlight modern guest amenities and connected tech (Revive bedding, smart room features) to target business travelers and events, offering streamlined check-in, AV support, and integrated digital experiences for large conferences.

Brand credibility Utilize Marriott’s global reputation and awards (Conde Nast Traveler recognition) to approach international and nationwide event planners, expanding outreach through Marriott partner networks and preferred vendor programs.