Expansion Opportunity Johnson Truck Bodies is planning a large-scale facility expansion to a 220,000-square-foot plant in Rice Lake, signaling growth momentum and potential procurement needs for additional temperature-controlled equipment, parts, and service agreements.

Renewed Capabilities The upcoming state-of-the-art plant and ongoing national service network through Great Dane and select dealers position Johnson for broader distribution, enabling more rapid deployment of new bodies and service support in food and beverage fleets across multiple regions.

Diverse Market Need Johnson serves a wide range of cold-chain and specialty markets (frozen foods, dairy, beverages, meat, seafood, produce, pharma, bakery, flowers), offering cross-sell opportunities for different temperature-controlled configurations and value-added options.

Financial Reach With reported revenue in the mid-market range and a growing footprint, there is potential for larger, multi-year vehicle body orders, maintenance contracts, and retrofit projects to optimize fleet thermal performance.

Technology & Brand The company’s use of established tech stacks and its strong online presence, plus a long-standing industry pedigree since 1932, provides a credible platform for modernized equipment sales, digital marketing collaboration, and aftermarket parts engagement.