Boutique Brokerage Small real estate brokerage with 2-10 employees and a founder-led leadership model, indicating potential for targeted partnerships, co-marketing initiatives, and referral collaborations to amplify reach in local markets.

Experienced Seller Founder JoAnne McGinnis brings over 28 years of sales and customer service experience with a focus on re-sale, new construction, investment, and development, suggesting opportunities for advanced listings, advisory services, and investment partnerships.

Technology Stack Utilizes a mix of cloud and web technologies (AWS, Google Analytics, ASP.NET, OpenResty) and monitoring/metrics tools (TrackJS), presenting avenues for digital marketing services, website optimization, and performance analytics partnerships.

Revenue Signals Reported revenue range indicates a solid mid-market operation with growth potential; prospect for scalable tech-enabled marketing services, listing amplification, and investment property portfolios to expand revenue streams.

Market Positioning Operating in real estate with strategic leadership and strong online marketing emphasis, offering collaboration on lead generation programs, co-branded campaigns, and cross-referrals with larger networks to increase inbound opportunities.