Insights

Expanding Global Presence JanSport has recently opened a new retail location in South Korea and partnered with distributors like Musinsa Trading, indicating a strategic push into the Asian markets. This expansion presents opportunities for suppliers and partners interested in growing their footprint through collaborations and localized marketing initiatives.

Innovative Product Launches The introduction of new collections such as the Lunar Lounge Collection, Retro Series, and Venture Pack System demonstrates JanSport's focus on product innovation and catering to diverse customer preferences. Sales opportunities lie in reaching out to retail and wholesale buyers who want to stock these trending product lines.

Brand Collaborations JanSport has partnered with brands like L2 Brands and ArtLifting to create exclusive collections, emphasizing its openness to strategic collaborations. Engaging with companies interested in co-branded or artist-driven products can open new revenue streams and enhance brand visibility.

Targeting Active Lifestyles With a purpose-driven marketing approach that promotes active and sustainable lifestyles, JanSport appeals to consumers seeking durable, eco-friendly, and functional products. There is a clear opportunity for partners in sustainability, outdoor activities, and fitness to align with JanSport’s mission and expand their audience.

Digital and Retail Growth JanSport utilizes a diverse tech stack and is actively engaging through new product launches and social campaigns, signaling a focus on digital marketing and retail innovation. Business development efforts can target digital marketing vendors, retail distributors, and experiential retail opportunities to support and scale JanSport’s growth initiatives.

JanSport Tech Stack

JanSport uses 8 technology products and services including Facebook Ads, Google Analytics Enhanced eCommerce, Microsoft SharePoint, and more. Explore JanSport's tech stack below.

  • Facebook Ads
    Advertising
  • Google Analytics Enhanced eCommerce
    Analytics
  • Microsoft SharePoint
    Content Management System
  • Shopify
    E-commerce
  • Microsoft PowerPoint
    Editors
  • IBM
    IT
  • Glide.js
    Javascript Libraries
  • jQuery Migrate
    Javascript Libraries

Media & News

JanSport's Email Address Formats

JanSport uses at least 2 format(s):
JanSport Email FormatsExamplePercentage
First_Last@vfc.comJohn_Doe@vfc.com
87%
FLast@vfc.comJDoe@vfc.com
5%
FirstLas@vfc.comJohnDoe@vfc.com
5%
First.Last@vfc.comJohn.Doe@vfc.com
3%
FLast@jansport.comJDoe@jansport.com
58%
First.Last@jansport.comJohn.Doe@jansport.com
21%
FirstLast@jansport.comJohnDoe@jansport.com
13%
Last.First@jansport.comDoe.John@jansport.com
8%

Frequently Asked Questions

Where is JanSport's headquarters located?

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JanSport's main headquarters is located at 1551 Wewatta Street Denver, Colorado 80202 United States. The company has employees across 6 continents, including North AmericaAsiaSouth America.

What is JanSport's phone number?

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You can contact JanSport's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is JanSport's official website and social media links?

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JanSport's official website is jansport.com and has social profiles on LinkedIn.

What is JanSport's SIC code NAICS code?

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JanSport's SIC code is 2323 - Men's and Boys' Neckwear NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does JanSport have currently?

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As of June 2026, JanSport has approximately 179 employees across 6 continents, including North AmericaAsiaSouth America. Key team members include Owner: J. S.Vice President, Global Brand Management: A. S.Director, Supply Chain Operations: J. R.. Explore JanSport's employee directory with LeadIQ.

What industry does JanSport belong to?

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JanSport operates in the Retail Apparel and Fashion industry.

What technology does JanSport use?

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JanSport's tech stack includes Facebook AdsGoogle Analytics Enhanced eCommerceMicrosoft SharePointShopifyMicrosoft PowerPointIBMGlide.jsjQuery Migrate.

What is JanSport's email format?

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JanSport's email format typically follows the pattern of First_Last@vfc.com. Find more JanSport email formats with LeadIQ.

When was JanSport founded?

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JanSport was founded in 1967.

JanSport

Retail Apparel and FashionColorado, United States51-200 Employees

Everyone’s got a story. Ours starts with friends, an innovative patented design, and a shared dream to do something different.

It was 1967. The summer of love. Seattle, Washington. Three friends with a passion for getting outdoors and making their own adventure wanted to build a better backpack. And not get real jobs. They had no money, no business plan, no experience—just one original idea.

Nearly 60 years later, JanSport continues to innovate, grow, and evolve with the times. But our core values are the same today as they were in 1967. Love of the journey, the discovery of fun, and being an original.

We power movements of sustainable and active lifestyles for the betterment of people and our planet. We blur the line between a career and a calling. 
 
VF Corporation is one of the world’s largest apparel, footwear and accessories companies connecting people to the lifestyles, activities and experiences they cherish most through a family of iconic outdoor, active and workwear brands including Vans®, The North Face®, Timberland® and JanSport®. Our purpose is to power movements of sustainable and active lifestyles for the betterment of people and our planet. We believe that when you discover the difference between a career and a calling, you get so much more out of life. When those lines begin to blur, you start to limit yourself much less and start aiming for more. That’s what we want for everyone who joins us at VF. And frankly, that’s what it takes to thrive here too. For more information, please visit vfc.com.

Section iconCompany Overview

Headquarters
1551 Wewatta Street Denver, Colorado 80202 United States
Phone number
SIC Code
2323 - Men's and Boys' Neckwear
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
1967
Employees
51-200

Section iconFunding & Financials

  • $50M$100M

    JanSport's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    JanSport's revenue is estimated to be in the range of $50M$100M

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