Growing Market Presence iU operates across 24 retail locations in Belgium, indicating a strong regional footprint and customer base that can be leveraged for cross-selling new products, amplifying marketing efforts, or expanding into neighboring markets with tailored offerings.

High Revenue Potential With an established revenue range of one to ten billion dollars, iU demonstrates significant financial capacity, providing opportunities for premium product lines, exclusive collaborations, or loyalty programs aimed at enhancing customer value and increasing sales volume.

Health & Wellness Focus Given iU’s emphasis on cosmetic, dietary, and personal care products, there is a demand for innovative, scientifically backed solutions that promote health and well-being, creating opportunities for brands specializing in natural, sustainable, or specialized health supplements and skincare.

Digital Engagement Utilizing advanced tech stack elements like WooCommerce and social media pixels, iU actively engages customers online, presenting a potential channel for digital marketing campaigns, e-commerce growth initiatives, or personalized product recommendations to boost online sales.

Industry Synergies Operating within a sector related to health, wellness, and beauty, iU can benefit from partnerships with suppliers of innovative ingredients, eco-friendly packaging, and sustainable sourcing solutions, opening doors for joint ventures aimed at appealing to eco-conscious consumers.