ITALIKA
Motor Vehicle ManufacturingMexico City, Mexico1001-5000 Employees
ITALIKA is a Mexican manufacturer that produces and sells motorcycles. Based in Mexico City, the company operates within the motor vehicle manufacturing industry and employs a sizable workforce. It has introduced new models, such as the Firebird 300, a scrambler-style motorcycle designed for city use as well as road and adventure riding. The Firebird 300 is among its recent product developments. The firm has pursued partnerships to broaden access to its motorcycles, including a subscription model developed with FlexClub and Untapped Global for on-demand workers in Mexico and South Africa. This arrangement indicates a multichannel approach to reach new user groups beyond traditional sales.