Insights

Acquisition Opportunity Recent news indicates Carvago acquired InstaMotion Retail GmbH, signaling consolidation in the used-car online marketplace space. This presents a potential cross-sell or strategic partnership opportunity to align on inventory sourcing, tech integration, and customer acquisition channels.

Funding Momentum InstaMotion has attracted significant funding in the past, including a €24M Series B led by notable investors. This demonstrates investor confidence and potential for scaling initiatives, making it a favorable target for enterprise collaborations, co-marketing, or technology partnership discussions.

Online Car Buying The company operates a 100 percent online used-car purchase model with a 14-day return policy and nationwide delivery in Germany. There is a clear opportunity to discuss complementary services such as extended warranty, insurance partnerships, or logistics optimization for end-to-end digital ownership experiences.

Tech Stack Fit Utilizes modern web and analytics technologies (React, Node.js, AWS, Clarity, Piwik PRO). This suggests openness to integrations, data-driven marketing improvements, and API-based collaborations that could enhance inventory management, pricing, and customer experience.

Growth Tiers Revenue is in the low-to-mid single-digit millions with a mid-sized team. This profile indicates readiness for scalable B2B partnerships, tech-enabled service upsells, and joint go-to-market programs that can accelerate expansion while managing cost of acquisition.

instamotion Tech Stack

instamotion uses 8 technology products and services including Microsoft Clarity, Amazon Web Services, React, and more. Explore instamotion's tech stack below.

  • Microsoft Clarity
    Analytics
  • Amazon Web Services
    Cloud Hosting
  • React
    Javascript Frameworks
  • Really Simple Discovery
    Miscellaneous
  • Node.js
    Programming Languages
  • Yoast SEO
    Search Engines
  • Piwik PRO Core
    Web Analytics
  • waitForImages
    Web Tools And Plugins

instamotion's Email Address Formats

instamotion uses at least 1 format(s):
instamotion Email FormatsExamplePercentage
F.Last@instamotion.comJ.Doe@instamotion.com
86%
FirLast@instamotion.comJohDoe@instamotion.com
6%
First.Last@instamotion.comJohn.Doe@instamotion.com
4%
FLast@instamotion.comJDoe@instamotion.com
4%

Frequently Asked Questions

What is instamotion's official website and social media links?

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instamotion's official website is instamotion.com and has social profiles on LinkedIn.

What is instamotion's SIC code NAICS code?

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instamotion's SIC code is 5961 - Catalog and Mail-Order Houses NAICS code is 4411 - Automobile Dealers.

How many employees does instamotion have currently?

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As of July 2026, instamotion has approximately 26 employees across 1 continents, including Europe. Key team members include Chief Marketing Officer: J. B.Head Of Inbound Marketing: L. C.Head Of Growth Marketing: L. B.. Explore instamotion's employee directory with LeadIQ.

What industry does instamotion belong to?

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instamotion operates in the Retail Motor Vehicles industry.

What technology does instamotion use?

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instamotion's tech stack includes Microsoft ClarityAmazon Web ServicesReactReally Simple DiscoveryNode.jsYoast SEOPiwik PRO CorewaitForImages.

What is instamotion's email format?

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instamotion's email format typically follows the pattern of F.Last@instamotion.com. Find more instamotion email formats with LeadIQ.

How much funding has instamotion raised to date?

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As of July 2026, instamotion has raised $29M in funding. The last funding round occurred on Feb 24, 2021.

When was instamotion founded?

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instamotion was founded in 2016.
instamotion logo

instamotion

Retail Motor VehiclesBavaria, Germany11-50 Employees

Based in Munich, Bavaria, instamotion operates an online platform for buying used cars. Since 2017, customers can purchase used vehicles entirely online, with a quality screening that only passes qualified, tested cars, supported by a relatively small team.

The platform enables users to choose and order a car online, while a Germany-wide network can deliver it to the doorstep with insurance and registration, ready to drive away. A 14-day return policy provides a window to reconsider. In 2024, Carvago announced the acquisition of InstaMotion Retail GmbH, marking a change in ownership within the online used-car market.

Section iconCompany Overview

SIC Code
5961 - Catalog and Mail-Order Houses
NAICS Code
4411 - Automobile Dealers
Founded
2016
Employees
11-50

Section iconFunding & Financials

  • $29M

    instamotion has raised a total of $29M of funding over 1 rounds. Their latest funding round was raised on Feb 24, 2021as a series_b.

  • $1M$10M

    instamotion's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $29M

    instamotion has raised a total of $29M of funding over 1 rounds. Their latest funding round was raised on Feb 24, 2021as a series_b.

  • $1M$10M

    instamotion's revenue is estimated to be in the range of $1M$10M

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